Hearst
Local Sales Manager
Hearst, Sacramento, California, United States, 95828
Job Description
KCRA 3 TV, the Hearst Television NBC affiliate in Sacramento, CA
has a position open for a dynamic
Local Sales Manager . We are looking for a sales leader who creates a positive culture for success through leadership, clear direction, teaching, motivating, and evaluating the sales efforts of our local team. You will lead the local team in exceeding budgets on multiple platforms and mentor a team of motivated sellers. You will coach a winning team and recruit and train new sellers. You will have experience in pricing and inventory management and the ability to develop and maximize revenue opportunities within the local advertising community. Client engagement is a top priority. You will report to the KCRA General Sales Manager.
ResponsibilitiesWith guidance from the General Sales Manager, set the tone for the local sales department by providing guidance following mutually agreed upon sales goals and prioritiesDefine performance expectations and measure processes to assure account executives efforts and attention will lead to achievement of those expectationsConduct weekly one-on-one meetings and quarterly strategy meetings with each Account ExecutiveDevelop relationships with our clients and important prospects through frequent visibility; includes being active in the sales process, accompany account executives on sales calls and entertaining clientsHelp forecast revenue throughout the year to exceed quarterly and annual forecastsManage, alongside the General Sales Manager and National Sales Manager, inventory and rates to maximize station revenueManage, alongside the Digital Sales Manager, our internet and overall digital sales efforts to exceed revenue goalsExceed our departmental goals for Revenue, Market Share, New Business, Internet, and MobileAdvise the Research Director in the creation of research pieces to help with our sales effortsMeet with the local sales team, including group and individual meetings, to ensure their professional development and success with shared goalsSupport local sellers in sales presentations to multiple points of contact with client/agency personnelEvaluate seller performance and provide feedbackWork in partnership with the Digital Sales Manager and National Sales Manager to achieve shared and strategic goalsRequirements
3+ years media sales management experienceProduce revenue for us and our clientsAnalyze issues thoroughly to make decisionsCreate persuasive sales presentationsHave a passion to build client relationships, internal and externalHave a history of achieving budgets on multiple platformsYou are an accomplished negotiatorHave the creativity to develop targeted, customer-focused marketing solutions using multiple media products including television, digital assets, and multi-castHave experience in new business developmentHave an excellent understanding of how to price and manage inventoryTake ownership of local budgets and revenue goals and is constantly developing strategies to overachieveHave a passion to develop a successful team of media sales executivesValid driver's license and reliable automobileRelated military experience will be consideredIn-person attendance is requiredSalary
The estimated base salary range for this role is between $150,000 and $185,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, market demands and conditions, including geographic location where the work will be performed, and other factors permitted by law. The base pay range is subject to change and may be modified in the future.
Diversity Statement
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
Medical | Dental | Vision401(k) matchingEmotional Wellness SupportPaid Time OffPaid Parental LeaveLGBTQ+ Health ServicesAdditional benefits to meet your and your family's needs
About Us
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
KCRA 3 TV, the Hearst Television NBC affiliate in Sacramento, CA
has a position open for a dynamic
Local Sales Manager . We are looking for a sales leader who creates a positive culture for success through leadership, clear direction, teaching, motivating, and evaluating the sales efforts of our local team. You will lead the local team in exceeding budgets on multiple platforms and mentor a team of motivated sellers. You will coach a winning team and recruit and train new sellers. You will have experience in pricing and inventory management and the ability to develop and maximize revenue opportunities within the local advertising community. Client engagement is a top priority. You will report to the KCRA General Sales Manager.
ResponsibilitiesWith guidance from the General Sales Manager, set the tone for the local sales department by providing guidance following mutually agreed upon sales goals and prioritiesDefine performance expectations and measure processes to assure account executives efforts and attention will lead to achievement of those expectationsConduct weekly one-on-one meetings and quarterly strategy meetings with each Account ExecutiveDevelop relationships with our clients and important prospects through frequent visibility; includes being active in the sales process, accompany account executives on sales calls and entertaining clientsHelp forecast revenue throughout the year to exceed quarterly and annual forecastsManage, alongside the General Sales Manager and National Sales Manager, inventory and rates to maximize station revenueManage, alongside the Digital Sales Manager, our internet and overall digital sales efforts to exceed revenue goalsExceed our departmental goals for Revenue, Market Share, New Business, Internet, and MobileAdvise the Research Director in the creation of research pieces to help with our sales effortsMeet with the local sales team, including group and individual meetings, to ensure their professional development and success with shared goalsSupport local sellers in sales presentations to multiple points of contact with client/agency personnelEvaluate seller performance and provide feedbackWork in partnership with the Digital Sales Manager and National Sales Manager to achieve shared and strategic goalsRequirements
3+ years media sales management experienceProduce revenue for us and our clientsAnalyze issues thoroughly to make decisionsCreate persuasive sales presentationsHave a passion to build client relationships, internal and externalHave a history of achieving budgets on multiple platformsYou are an accomplished negotiatorHave the creativity to develop targeted, customer-focused marketing solutions using multiple media products including television, digital assets, and multi-castHave experience in new business developmentHave an excellent understanding of how to price and manage inventoryTake ownership of local budgets and revenue goals and is constantly developing strategies to overachieveHave a passion to develop a successful team of media sales executivesValid driver's license and reliable automobileRelated military experience will be consideredIn-person attendance is requiredSalary
The estimated base salary range for this role is between $150,000 and $185,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, market demands and conditions, including geographic location where the work will be performed, and other factors permitted by law. The base pay range is subject to change and may be modified in the future.
Diversity Statement
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
Medical | Dental | Vision401(k) matchingEmotional Wellness SupportPaid Time OffPaid Parental LeaveLGBTQ+ Health ServicesAdditional benefits to meet your and your family's needs
About Us
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.