Sinclair Broadcast Group
Digital Campaign Analyst Atlanta, GA, United States Posted on 09/11/2023 Trendin
Sinclair Broadcast Group, Atlanta, Georgia, United States, 30383
Come Grow With Us! Our Digital Campaign Analysts are highly capable data enthusiasts and are experts in their field. They will be strategic thinkers, being in-platform, and managing the technical aspects of day-to-day campaign management. They are logistically savvy in navigating ad operational workflows to ensure campaigns are set up for success prior to launch. They will always be enthusiastic contributors and will be an added value to the team. In addition, they will work with other parts of the media equation and are interested in providing strategic feedback and insight to help assist our Campaign Management Team.
What you’ll do:
Efficiently and effectively execute new and revised digital orders.
Monitor the scheduling, pacing, and implementation of all advertising campaigns to ensure timely, accurate implementation, and full delivery.
Confirm all ad orders adhere to tech and creative specifications and support creative/technical related inquiries from sales/clients.
Work with sales/campaign management team to set up campaigns for launch (creative trafficking, testing, tag management, ad server campaign setup, etc.).
Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies.
Assist campaign managers in advanced post-campaign reporting, identifying trends and making recommendations for future opportunities.
Effectively troubleshoot campaign performance issues and/or third-party data discrepancies.
What to bring:
1-3 years of working experience in digital advertising role, trafficking, campaign management, ad operations.
Experience trafficking Display, Mobile, and Video Ads.
Must have experience using GAM/GAM 360.
Experience with other ad serving platforms and/or Exchange/DSP ad serving environments (SpringServe, Spotx, Magnite, Xandr etc.).
Understanding of online ad serving concepts and KPIs (CPM/CPA/CPC/Viewability).
Experience with trafficking and troubleshooting third-party ad tags i.e., Double-Click, Sizmek, Flashtalking, JavaScript, Innovid etc.
Bachelor’s degree a plus.
A passion for sports.
Strong knowledge of how CTV, Mobile, Desktop ads work. Basic knowledge of HTML/JS a big plus.
NICE TO HAVE BUT NOT REQUIRED: Familiarity with web troubleshooting tools such as Firebug, Charles, Chrome/Safari Inspector or Web Developer Tools. Experience with Operative One.
*This position is fully remote*
#Ballys
Diamond Sports Group, L.L.C, an independently-managed and unconsolidated subsidiary of Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer.
About us:
Diamond Sports Group LLC, an independently-managed and unconsolidated subsidiary of Sinclair Broadcast Group, Inc., owns the Bally Sports Regional Sports Networks (RSNs), the nation’s leading provider of local sports. Its 19 owned-and-operated RSNs include Bally Sports Arizona, Bally Sports Detroit, Bally Sports Florida, Bally Sports Great Lakes, Bally Sports Indiana, Bally Sports Kansas City, Bally Sports Midwest, Bally Sports New Orleans, Bally Sports North, Bally Sports Ohio, Bally Sports Oklahoma, Bally Sports SoCal, Bally Sports South, Bally Sports Southeast, Bally Sports Southwest, Bally Sports Sun, Bally Sports West, and Bally Sports Wisconsin. The Bally Sports RSNs serve as the TV home to more than half of all MLB, NHL and NBA teams based in the United States. Diamond Sports Group also has a joint venture in Marquee, the home of the Chicago Cubs, and a minority interest in the YES Network, the local destination for the New York Yankees and Brooklyn Nets. Diamond RSNs produce approximately 5,000 live local professional telecasts each year in addition to a wide variety of locally produced sports events and programs each year.
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What you’ll do:
Efficiently and effectively execute new and revised digital orders.
Monitor the scheduling, pacing, and implementation of all advertising campaigns to ensure timely, accurate implementation, and full delivery.
Confirm all ad orders adhere to tech and creative specifications and support creative/technical related inquiries from sales/clients.
Work with sales/campaign management team to set up campaigns for launch (creative trafficking, testing, tag management, ad server campaign setup, etc.).
Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies.
Assist campaign managers in advanced post-campaign reporting, identifying trends and making recommendations for future opportunities.
Effectively troubleshoot campaign performance issues and/or third-party data discrepancies.
What to bring:
1-3 years of working experience in digital advertising role, trafficking, campaign management, ad operations.
Experience trafficking Display, Mobile, and Video Ads.
Must have experience using GAM/GAM 360.
Experience with other ad serving platforms and/or Exchange/DSP ad serving environments (SpringServe, Spotx, Magnite, Xandr etc.).
Understanding of online ad serving concepts and KPIs (CPM/CPA/CPC/Viewability).
Experience with trafficking and troubleshooting third-party ad tags i.e., Double-Click, Sizmek, Flashtalking, JavaScript, Innovid etc.
Bachelor’s degree a plus.
A passion for sports.
Strong knowledge of how CTV, Mobile, Desktop ads work. Basic knowledge of HTML/JS a big plus.
NICE TO HAVE BUT NOT REQUIRED: Familiarity with web troubleshooting tools such as Firebug, Charles, Chrome/Safari Inspector or Web Developer Tools. Experience with Operative One.
*This position is fully remote*
#Ballys
Diamond Sports Group, L.L.C, an independently-managed and unconsolidated subsidiary of Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer.
About us:
Diamond Sports Group LLC, an independently-managed and unconsolidated subsidiary of Sinclair Broadcast Group, Inc., owns the Bally Sports Regional Sports Networks (RSNs), the nation’s leading provider of local sports. Its 19 owned-and-operated RSNs include Bally Sports Arizona, Bally Sports Detroit, Bally Sports Florida, Bally Sports Great Lakes, Bally Sports Indiana, Bally Sports Kansas City, Bally Sports Midwest, Bally Sports New Orleans, Bally Sports North, Bally Sports Ohio, Bally Sports Oklahoma, Bally Sports SoCal, Bally Sports South, Bally Sports Southeast, Bally Sports Southwest, Bally Sports Sun, Bally Sports West, and Bally Sports Wisconsin. The Bally Sports RSNs serve as the TV home to more than half of all MLB, NHL and NBA teams based in the United States. Diamond Sports Group also has a joint venture in Marquee, the home of the Chicago Cubs, and a minority interest in the YES Network, the local destination for the New York Yankees and Brooklyn Nets. Diamond RSNs produce approximately 5,000 live local professional telecasts each year in addition to a wide variety of locally produced sports events and programs each year.
#J-18808-Ljbffr