Apple
Senior Manager of Worldwide Buzz Marketing, Corporate Communications
Apple, Culver City, California, United States, 90232
Summary
Posted: Aug 6, 2024
Weekly Hours:
40
Role Number:
200561050
Apple's worldwide communications team informs the world about our innovative products and services, and the values that drive everything we do. The team includes professionals with backgrounds in entertainment, communications, social media, writing, and buzz marketing. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple! We are currently seeking a Senior Manager of Worldwide Buzz Marketing for our Corporate Communications team. In this position, we are looking for candidates that can direct and drive strategic, integrated plans that put Apple’s products, services, and values at the heart of culture by collaborating with authentic, influential people to reach new audiences and tell stories we could not tell on our own. This role will play a senior role in Buzz efforts globally in partnership with local in-country teams and report to the Head of Buzz Marketing.
Description
Buzz Marketing works closely with multiple areas of the business like Product Marketing, PR, Marcom, Apple TV+, Apple Music, among others, to create strategic, integrated plans that are unique to Apple, engaging high-visibility people and organizations to drive the development and execution of regional culture-focused projects and initiatives (e.g. film, music, sport, fashion, the arts). In this role you will: Work closely with communications leaders and teams worldwide to direct, develop and drive strategic plans and programs to work with cultural creators, so they are inspired to use Apple products and build local and regional brand affinity. Oversee and integrate multiple projects simultaneously and ensure they are produced on strategy, on time, in line with Apple standards. Work on and contribute to the annual global marketing plan, leveraging deep understanding of culture, emerging trends, and opinion leaders to best set up Apple for success across multiple markets. Build and maintain relationships with high-profile Apple users which could be directors, actors, artists, musicians, music producers, athletes, designers, and institutions. Determine which relationships have the most potential and then find ways to maximize benefit to all.
Minimum Requirements
10+ years of experience working in a similar capacity, or in roles that deal directly with celebrities and influencers.
Preferred Qualifications
Confidence to engage at the highest level of influence and speaking to talent and internal executives. Understanding of popular culture and a knowledge of a wide range of cultural touch points. Strong knowledge base and personal use of Apple products and software. Proven ability to build and maintain successful relationships and establish business partnerships. Excellent organizational skills, attention to detail, ability to multitask in a fast-paced, and time-critical environment. Comfortable with high volumes of information and quickly breaking down what action needs to be taken. Direct experience dealing with sensitive and confidential information with integrity. Excellent communication and written skills.
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $170,100 and $255,700, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits. Note: Apple benefit, compensation, and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
More
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.
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Posted: Aug 6, 2024
Weekly Hours:
40
Role Number:
200561050
Apple's worldwide communications team informs the world about our innovative products and services, and the values that drive everything we do. The team includes professionals with backgrounds in entertainment, communications, social media, writing, and buzz marketing. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. If that’s you, then your next home may be here. Come and do the best and most exciting work of your career at Apple! We are currently seeking a Senior Manager of Worldwide Buzz Marketing for our Corporate Communications team. In this position, we are looking for candidates that can direct and drive strategic, integrated plans that put Apple’s products, services, and values at the heart of culture by collaborating with authentic, influential people to reach new audiences and tell stories we could not tell on our own. This role will play a senior role in Buzz efforts globally in partnership with local in-country teams and report to the Head of Buzz Marketing.
Description
Buzz Marketing works closely with multiple areas of the business like Product Marketing, PR, Marcom, Apple TV+, Apple Music, among others, to create strategic, integrated plans that are unique to Apple, engaging high-visibility people and organizations to drive the development and execution of regional culture-focused projects and initiatives (e.g. film, music, sport, fashion, the arts). In this role you will: Work closely with communications leaders and teams worldwide to direct, develop and drive strategic plans and programs to work with cultural creators, so they are inspired to use Apple products and build local and regional brand affinity. Oversee and integrate multiple projects simultaneously and ensure they are produced on strategy, on time, in line with Apple standards. Work on and contribute to the annual global marketing plan, leveraging deep understanding of culture, emerging trends, and opinion leaders to best set up Apple for success across multiple markets. Build and maintain relationships with high-profile Apple users which could be directors, actors, artists, musicians, music producers, athletes, designers, and institutions. Determine which relationships have the most potential and then find ways to maximize benefit to all.
Minimum Requirements
10+ years of experience working in a similar capacity, or in roles that deal directly with celebrities and influencers.
Preferred Qualifications
Confidence to engage at the highest level of influence and speaking to talent and internal executives. Understanding of popular culture and a knowledge of a wide range of cultural touch points. Strong knowledge base and personal use of Apple products and software. Proven ability to build and maintain successful relationships and establish business partnerships. Excellent organizational skills, attention to detail, ability to multitask in a fast-paced, and time-critical environment. Comfortable with high volumes of information and quickly breaking down what action needs to be taken. Direct experience dealing with sensitive and confidential information with integrity. Excellent communication and written skills.
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $170,100 and $255,700, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits. Note: Apple benefit, compensation, and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
More
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.
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