Salesforce Marketing Cloud Administrator

Are you looking to join a global technology department that is invested in how technology impacts our growing business? Do you enjoy being a part of a technology team that develops strategic solutions and supports new technology implementations? If so, we want to hear from you!The Opportunity:We are looking for a hands-on Salesforce Marketing Cloud (SFMC) Administrator with a background in financial services to support our marketing and corporate communications teams. You will have experience with marketing automation, data management and API integration with 3rd party platforms. Knowledge of customer engagement strategies, and the ability to collaborate effectively with cross-functional teams is expected. This role offers a rare opportunity to shape the future of FI's MarTech technical landscape. You will report to the Application Development Team Lead.The Day-to-Day:Platform & Configuration Management: Administer and maintain the SFMC platform, ensuring optimal performance, security, access, and reliabilityAutomation: Guide and support users in the creation, execution, and optimization of single/omni-channel journey orchestrationData Management: Manage and segment customer data for targeted marketing efforts, ensuring data accuracy and compliance with privacy regulationsReporting and Analytics: Create and analyze reports to measure campaign performance, providing insights and recommendations for improvementIntegration: Oversee the integration of SFMC with other systems and platforms, including CRM, DAM, and CMSSupport: Provide technical support and training to marketing and corporate communications teams, addressing any platform-related issues or inquiriesCompliance: Ensure all marketing activities comply with industry regulations and company policies, particularly regarding data privacy and securityContinuous Improvement: Stay up-to-date with SFMC features and best practices, recommending and implementing enhancements to improve platform useYour Qualifications:Minimum 5 years of experience as a Salesforce Marketing Cloud (ExactTarget) AdministratorProficiency in Salesforce Marketing Cloud (Email Studio, Mobile Studio, Social Studio, Journey Builder, Automation Studio)Plan work of self and others and resolve technical and other problemsPerform off-hours production support as neededExperience with DatoramaExperience with basic HTML (e.g. creating tables, links, and bolding)Experience with AMP script and SQLDigital marketing experienceFamiliarity with REST/SOAP APIs. Experience with MuleSoft/Azure API framework is desired but not requiredExcellent problem-solving, analytical, and communication skillsBachelor's degree in MIS, Computer Science, Engineering, Physics, Mathematics, or related disciplineCertifications: Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Email Specialist, Marketing Cloud Consultant)Compensation:$95,000 - $150,000 base salary per year in the state of WA - New hires should expect to start at the lower end of the range depending on experienceEligible for a discretionary bonus based on firm and individual performanceWhy Fisher Investments:We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:100% paid medical, dental and vision premiums for you and your qualifying dependentsA 50% 401(k) match, up to the IRS maximum20 days of PTO*, plus 10 paid holidays (*17 days of PTO and 3 days of sick time for California employees)Family Support programs including 8 weeks Paid Primary Caregiver leave, adoption assistance and back-up child care$10,000 fertility, hormonal health and family-forming benefitOpportunity to participate in our hybrid work from home program. This program is subject to change. Based on tenure and performance eligibility, you will have the opportunity to work from home up to 75 days per yearFISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER

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