Adobe
Group Manager, Mid-Market Product Marketing
Adobe, San Francisco, California, United States, 94199
Group Manager, Mid-Market Product MarketingOur Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Digital Media B2B Product Marketing team is looking for a highly motivated, strategic Product Marketing leader for its Mid-Market segment, comprised of Small & Medium businesses served through Adobe’s Direct Sales team. This is an exciting time to be at Adobe with a ton of product innovation driven by Gen AI and opportunity to deliver greater customer value. As a Segment Product Marketing leader, you will have a global remit and lead a group of Product Marketers responsible for performance of the Mid-market business across Adobe’s Creative Cloud and Document Cloud solutions and drive end-to-end planning and execution of key sales motions to grow this segment. The ideal candidate for this role should demonstrate a business owner mindset, with balance of strategy and execution experience and consistent track record of driving growth in fast-paced environments.
What You'll Do
Own end to end planning, execution and optimization of sales motions rooted firmly in customer insights and experience.
Partner with Sales & Finance on annual/ quarterly financial target setting and sizing for baseline activities and growth layers.
Drive funnel inspection to identify what’s working or not, and secure leadership alignment on recommendations.
Translate customer insights into business growth through levers such as propensity models, marketing campaigns and seller enablement.
Proactively identify opportunities to streamline operations, optimize customer experience and unlock new growth motions for the business.
Pilot new product launches in partnership with Core Product Marketing teams and build blueprint for scaling go-to-market.
Drive weekly business inspection, understand risks and outlook and lead exec-level RTB/ QBR meetings.
Help build and foster a positive and impactful team culture.
What You Need To Succeed
BA/BS preferred OR 10+ years of experience driving business strategy, product marketing, go-to-market or revenue operations.
3+ years of people management experience.
Strong analytical skills and ability to draw insights from data and translate them into actions.
Ability to influence cross-functional teams, and leaders in large, matrixed organizations.
Proven track record of success driving business growth in complex, fast-paced environments.
Self-starter with positive attitude and experience building/ managing effective teams.
Strong executive presence and excellent communication skills.
“Owner-operator” mindset, with bias for decisive action.
MBA, or consulting experience preferred.
#J-18808-Ljbffr
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Digital Media B2B Product Marketing team is looking for a highly motivated, strategic Product Marketing leader for its Mid-Market segment, comprised of Small & Medium businesses served through Adobe’s Direct Sales team. This is an exciting time to be at Adobe with a ton of product innovation driven by Gen AI and opportunity to deliver greater customer value. As a Segment Product Marketing leader, you will have a global remit and lead a group of Product Marketers responsible for performance of the Mid-market business across Adobe’s Creative Cloud and Document Cloud solutions and drive end-to-end planning and execution of key sales motions to grow this segment. The ideal candidate for this role should demonstrate a business owner mindset, with balance of strategy and execution experience and consistent track record of driving growth in fast-paced environments.
What You'll Do
Own end to end planning, execution and optimization of sales motions rooted firmly in customer insights and experience.
Partner with Sales & Finance on annual/ quarterly financial target setting and sizing for baseline activities and growth layers.
Drive funnel inspection to identify what’s working or not, and secure leadership alignment on recommendations.
Translate customer insights into business growth through levers such as propensity models, marketing campaigns and seller enablement.
Proactively identify opportunities to streamline operations, optimize customer experience and unlock new growth motions for the business.
Pilot new product launches in partnership with Core Product Marketing teams and build blueprint for scaling go-to-market.
Drive weekly business inspection, understand risks and outlook and lead exec-level RTB/ QBR meetings.
Help build and foster a positive and impactful team culture.
What You Need To Succeed
BA/BS preferred OR 10+ years of experience driving business strategy, product marketing, go-to-market or revenue operations.
3+ years of people management experience.
Strong analytical skills and ability to draw insights from data and translate them into actions.
Ability to influence cross-functional teams, and leaders in large, matrixed organizations.
Proven track record of success driving business growth in complex, fast-paced environments.
Self-starter with positive attitude and experience building/ managing effective teams.
Strong executive presence and excellent communication skills.
“Owner-operator” mindset, with bias for decisive action.
MBA, or consulting experience preferred.
#J-18808-Ljbffr