Product Marketing Manager, Generative AI Developer Tools, Product Marketing, Gen

This inclusive employer is a member of myGwork – the largest global platform for the LGBTQ+ business community.DescriptionAmazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.Are you excited about the possibilities generative AI brings to building and running software at scale? Do you have a passion for helping customers understand how these technologies can make a big difference to their businesses?Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS's most important and interesting stories to educate customers about what is possible when you build on AWS.As a Product Marketing Manager for AWS Generative-AI Powered Builder Tools, you will engage our customers and prospects to help them understand how our next generation tools will help them build and run applications on the cloud at scale without need to be a professional developer. You will make an impact every day by creating the most compelling content to help customers understand the use cases and value propositions, and build the right marketing programs to drive customer engagement and service adoption. You will also work with the product teams to shape the product vision and prioritize features for a rapidly growing business.Strong preference for this role to sit in Seattle, WA USA, but open to have someone in San Francisco, CA USA. Relocation offered to these locations only from within the USA only.Key job responsibilitiesPartner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives.Work effectively across AWS with groups such as product, digital marketing, sales, business development, and evangelists to achieve business goals.Work with product teams to support service launches by distilling key functionality and benefits into crisp product marketing messages targeting technical personas.Craft and develop compelling audience-specific messages, content and tools (eBooks, presentations, whitepapers, infographics, webinars, customer success stories, product videos, how to guides etc.).Develop and execute on breakthrough product marketing activities that reach target audiences effectively.Continuously measure and optimize product marketing initiatives.Basic Qualifications4+ years of professional non-internship marketing experience.Experience using data and metrics to drive improvements.Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.Experience managing and measuring marketing performance in various channels.Preferred QualificationsMBA and/or computer science, engineering, technology background.Experience with cloud and data center infrastructure technologies.2+ years experience using and/or marketing DevOps and/or developer related products and services.Product marketing experience and familiarity with generative AI or developer audiences.Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.For individuals with disabilities who would like to request an accommodation, please visit

this link .Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $87,300/year in our lowest geographic market up to $179,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.This position will remain posted until filled. Applicants should apply via our internal or external career site.

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