Manager, Product Management - Website Strategy

At ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo.We see our Website as a product with all the intricacies that involve owning, defining, analyzing, strategizing, and executing on that strategy. We're looking for a strategic and creative Manager to lead the website experience team at ZoomInfo. This role is responsible for developing and executing a roadmap that drives user engagement and business growth through high-quality, optimized digital experiences. The ideal candidate will have a strong understanding of web best practices and experience in optimizing user engagement and conversion.What You’ll Do:Lead a team of Product Managers, responsible for the web experience, engagement, and conversionDevelop and oversee a strategic roadmap that supports business growth and product offeringsDefine and own the product life cycle: From market research to scoping and requirements definition, UI and UX, KPIs, and working with the R&D teamsDefine requirements, user stories, and acceptance criteria for product functions and featuresDrive the overall site experience by aligning messaging and user journeys with product and business objectivesEnsure the website is optimized for user engagement and conversionCollaborate with designers, developers, and marketers to deliver high-quality website experiencesAnalyze website performance using data analytics to identify growth opportunities and drive strategyEstablish clear requirements, user stories, and acceptance criteriaUtilize adoption metrics, usage data, and business outcomes to gauge the impact of initiativesEngage with sales, marketing, and users to gather market insights and feedbackProvide leadership and mentorship to the product management team, fostering a culture of innovation and continuous improvementWhat You’ll Bring:Minimum of 5-7 years of product management/marketing experience within a tech-focused environment2-3 years of experience leading and managing teamsExperience in web strategy and optimizationExcellent eye for UI and Customer experience, and for the supporting concepts and methods.Passion to explore and understand customer needs, discover different solutions, and deliver high-quality products in a fast-paced, dynamic environmentDeep familiarity with the tools and methods of working with R&D and designers in an Agile environmentStrong understanding of web best practices and optimization techniquesSkilled in developing roadmaps and strategic objectives based on data analytics and industry trendsProficiency in using analytics tools, user interviews, surveys, and usability testing to inform decisionsUnderstanding of SEO best practices and content optimization techniqueExcellent communication skills, both with clients and within the organizationA quick learner who is adaptable and thrives in a fast-paced environment#LI-AP3 #LI-HybridActual compensation offered will be based on factors such as the candidate’s work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process. We want our employees and their families to thrive.In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits here.Below is the US base salary for this position. Additional compensation such as Bonus, Commission, Equity and other benefits may also apply.$132,000—$181,500 USDAbout us:ZoomInfo (NASDAQ: ZI) is the trusted go-to-market platform for businesses to find, acquire, and grow their customers. It delivers accurate, real-time data, insights, and technology to more than 35,000 companies worldwide. Businesses use ZoomInfo to increase efficiency, consolidate technology stacks, and align their sales and marketing teams — all in one platform. ZoomInfo may use a software-based assessment as part of the recruitment process. More information about this tool, including the results of the most recent bias audit, is available here.ZoomInfo is proud to be an Equal Opportunity Employer.  We are committed to equal employment opportunities for applicants and employees regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic or status protected by applicable law. At ZoomInfo, we also consider qualified candidates with criminal histories, consistent with legal requirements.