Tik Tok
Publisher Partner Manager - Content Publisher Partnerships
Tik Tok, New York, New York, us, 10261
Responsibilities
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.Join us.
About the teamTikTok's (Content) Partnerships team is responsible for accelerating the growth of our top 100 global media accounts by developing strong, executive level relationships, strategic partnerships, landing core platform narratives, securing incremental growth (primarily content but in alignment with media, marketing, GBS teams) and providing best in class service.
Partnerships Manager, Lifestyle & Education will report into the Media Partnerships Lead on the Central Lifestyle & Education team. The Media Partnerships team develop and nurture high level relationships with publishers across NA and globally, whilst securing incremental growth in content and delivering clear and attributable value back to publishers in order to improve partner ROI. This role will be responsible for managing a portfolio of Media Publishers (NA + Global) on a day-to-day basis, including account management, content strategy, data and performance analysis and knowledge of TikTok and the social media landscape.
This is a global, strategic role with a comprehensive scope: seasoned communication, negotiation and relationship building skills, proven industry experience and the capability to work across countries, continents and cultures.
Responsibilities:- Manage partners' content portfolio by working closely with Product, Creator, Ad Sales, Business Development teams and other cross-functional stakeholders to develop and execute publisher strategy based on company priorities- Develop and execute central content strategy and relationship management for corresponding partner stakeholders- Channel partners' business needs and priorities into opportunities to further long-term partner relationships and unlock strategic incremental growth opportunities- Execute strategic initiatives that drive business goals and scaled content impact for TikTok and the partner by working with Program teams and relevant cross-functional stakeholders- Build and nurture high-level key partner relationships
Qualifications
Minimum Qualifications:- Our ideal candidate has experience across media publisher partnerships, business development, and content strategy- Strong leadership presence to work with industry executives, senior leadership, and cross-functional stakeholders to steer complex projects with exemplary organizational, communication, and interpersonal skills- Deep understanding and insights of the key metrics and measurements in Content Operations with acute analytical, reporting, and data storytelling abilities- Understanding key business priorities, including the ability to clearly articulate key issues, recommend solutions, and kick-off projects to serve core business priorities- Creative approach to partnership structures (in working with Business Development) that fully appreciates the unique value TikTok creates for our entertainment partners and ability to sell this narrative and value prop- Ability to navigate ambiguity with a problem-solver's mindset to drive strong execution in a fast-paced environment- Bachelor degree required
Preferred Qualifications- Understanding of local business dynamics with intellectual curiosity to dive deeper into key issues versus accepting a cursory understanding of the marketplace- Experience with product preferred- MS/MA/MBA and/or content platform experience considered a plus
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.Join us.
About the teamTikTok's (Content) Partnerships team is responsible for accelerating the growth of our top 100 global media accounts by developing strong, executive level relationships, strategic partnerships, landing core platform narratives, securing incremental growth (primarily content but in alignment with media, marketing, GBS teams) and providing best in class service.
Partnerships Manager, Lifestyle & Education will report into the Media Partnerships Lead on the Central Lifestyle & Education team. The Media Partnerships team develop and nurture high level relationships with publishers across NA and globally, whilst securing incremental growth in content and delivering clear and attributable value back to publishers in order to improve partner ROI. This role will be responsible for managing a portfolio of Media Publishers (NA + Global) on a day-to-day basis, including account management, content strategy, data and performance analysis and knowledge of TikTok and the social media landscape.
This is a global, strategic role with a comprehensive scope: seasoned communication, negotiation and relationship building skills, proven industry experience and the capability to work across countries, continents and cultures.
Responsibilities:- Manage partners' content portfolio by working closely with Product, Creator, Ad Sales, Business Development teams and other cross-functional stakeholders to develop and execute publisher strategy based on company priorities- Develop and execute central content strategy and relationship management for corresponding partner stakeholders- Channel partners' business needs and priorities into opportunities to further long-term partner relationships and unlock strategic incremental growth opportunities- Execute strategic initiatives that drive business goals and scaled content impact for TikTok and the partner by working with Program teams and relevant cross-functional stakeholders- Build and nurture high-level key partner relationships
Qualifications
Minimum Qualifications:- Our ideal candidate has experience across media publisher partnerships, business development, and content strategy- Strong leadership presence to work with industry executives, senior leadership, and cross-functional stakeholders to steer complex projects with exemplary organizational, communication, and interpersonal skills- Deep understanding and insights of the key metrics and measurements in Content Operations with acute analytical, reporting, and data storytelling abilities- Understanding key business priorities, including the ability to clearly articulate key issues, recommend solutions, and kick-off projects to serve core business priorities- Creative approach to partnership structures (in working with Business Development) that fully appreciates the unique value TikTok creates for our entertainment partners and ability to sell this narrative and value prop- Ability to navigate ambiguity with a problem-solver's mindset to drive strong execution in a fast-paced environment- Bachelor degree required
Preferred Qualifications- Understanding of local business dynamics with intellectual curiosity to dive deeper into key issues versus accepting a cursory understanding of the marketplace- Experience with product preferred- MS/MA/MBA and/or content platform experience considered a plus
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2