Itechpost
Media Operations & Ad Technology Manager
Itechpost, Newark, New Jersey, us, 07175
Media Operations & Ad Technology ManagerContract Duration:
5+ monthsPay Rate:
up to $76.92 - $86.35/hrJob Description:Our client is looking for a results-oriented manager in its Marketing/Media team. As a member of the Marketing organization, the Operations Manager leads all aspects of Media Operations and Ad Technology to identify improvements, troubleshoot problems, address inefficiencies, leverage data, and build audiences. You have the ability to drive innovative thinking to enable business growth and efficient conversions across our digital ecosystem. You will have direct hands-on ownership of tools as well as work cross-functionally across Media, Creative, Product, and Technology. The role requires a passion for results, a commitment to action, an attitude that anything is possible, and a relentless focus on the customer. The right candidate will thrive in a highly entrepreneurial, fast-changing, and collaborative environment where people are driven, enthusiastic, collaborative, and not afraid to take risks. Your mission (and ours) is unique and powerful: fill hearts, minds, and souls with premium audio content that enables learning and literate entertainment.Job Duties:The position’s most critical duties and functions include:General Ad Operations and Ad Technology (Adobe AAM, Target, Analytics, Doubleclick, DS3, Kochava, Branch I/O, etc.)Primary lead for Adobe DTM ad tagging in Javascript for the U.S. marketplace (All digital) to track conversions, optimize campaigns, and boost return on investmentUnderstanding concepts of programmatic media, ad serving, ad serving platforms, ad trafficking process, attribution models based on impression, click, IDFA, ADID, etc., basic data security policies/strategies, and privacy regulations (such as CCPA, CPRA, GDPR, etc.)Manage MMP day-to-day operations such as partner configurations, postback setup, tracker creation and QA, traffic verification, data exports, etc.Analyze and troubleshoot technical issues with ad placement trafficking, campaign delivery, 3rd party reporting discrepancies, site ad tags, and creative user flow testingManage relationships with external media vendors and other partners in the media ops and ad tech space (i.e., agency, attribution partners, etc.)Develop and oversee quality assurance process to act as the main point of contact cross-functionally/cross-agency to ensure website tags are correctly generating relevant traffic and recording conversions accurately within the overall planQualifications:Basic Qualifications:Bachelor’s degree in Business, Marketing, Engineering, or a related field of study5+ years of experience in media, advertising, or marketing (within the mobile space is a bonus)Strong analytical skills (spreadsheet mastery a must, database experience is a bonus)Strong oral and written communication skillsPreferred Qualifications:MBA or graduate degreeHave worked at a leading brand company or agency managing leading brandsProactive and solutions-orientedBenefits:Medical, Vision, and Dental Insurance Plans401k Retirement FundAbout the Company:Our client is a company whose entrepreneurial spirit with a team of pioneers and inventors who are not afraid to disrupt the status quo and apply an innovative approach to everything they do—from revolutionizing an art form to enacting positive change in the cities and countries in which we operate.
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5+ monthsPay Rate:
up to $76.92 - $86.35/hrJob Description:Our client is looking for a results-oriented manager in its Marketing/Media team. As a member of the Marketing organization, the Operations Manager leads all aspects of Media Operations and Ad Technology to identify improvements, troubleshoot problems, address inefficiencies, leverage data, and build audiences. You have the ability to drive innovative thinking to enable business growth and efficient conversions across our digital ecosystem. You will have direct hands-on ownership of tools as well as work cross-functionally across Media, Creative, Product, and Technology. The role requires a passion for results, a commitment to action, an attitude that anything is possible, and a relentless focus on the customer. The right candidate will thrive in a highly entrepreneurial, fast-changing, and collaborative environment where people are driven, enthusiastic, collaborative, and not afraid to take risks. Your mission (and ours) is unique and powerful: fill hearts, minds, and souls with premium audio content that enables learning and literate entertainment.Job Duties:The position’s most critical duties and functions include:General Ad Operations and Ad Technology (Adobe AAM, Target, Analytics, Doubleclick, DS3, Kochava, Branch I/O, etc.)Primary lead for Adobe DTM ad tagging in Javascript for the U.S. marketplace (All digital) to track conversions, optimize campaigns, and boost return on investmentUnderstanding concepts of programmatic media, ad serving, ad serving platforms, ad trafficking process, attribution models based on impression, click, IDFA, ADID, etc., basic data security policies/strategies, and privacy regulations (such as CCPA, CPRA, GDPR, etc.)Manage MMP day-to-day operations such as partner configurations, postback setup, tracker creation and QA, traffic verification, data exports, etc.Analyze and troubleshoot technical issues with ad placement trafficking, campaign delivery, 3rd party reporting discrepancies, site ad tags, and creative user flow testingManage relationships with external media vendors and other partners in the media ops and ad tech space (i.e., agency, attribution partners, etc.)Develop and oversee quality assurance process to act as the main point of contact cross-functionally/cross-agency to ensure website tags are correctly generating relevant traffic and recording conversions accurately within the overall planQualifications:Basic Qualifications:Bachelor’s degree in Business, Marketing, Engineering, or a related field of study5+ years of experience in media, advertising, or marketing (within the mobile space is a bonus)Strong analytical skills (spreadsheet mastery a must, database experience is a bonus)Strong oral and written communication skillsPreferred Qualifications:MBA or graduate degreeHave worked at a leading brand company or agency managing leading brandsProactive and solutions-orientedBenefits:Medical, Vision, and Dental Insurance Plans401k Retirement FundAbout the Company:Our client is a company whose entrepreneurial spirit with a team of pioneers and inventors who are not afraid to disrupt the status quo and apply an innovative approach to everything they do—from revolutionizing an art form to enacting positive change in the cities and countries in which we operate.
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