E-Commerce/SEO-Onsite-N. MIA/Miami Gardens
SNI Technology, Fort Lauderdale, FL, United States
SNI is seeking a highly motivated and experienced SEO/E-Commerce Manager
In this role, you will be responsible for developing, growing, analyzing, controlling, and improving the lifetime value of our e-commerce site through a comprehensive B2B/B2C program.
Responsibilities:1
Develop and implement a robust marketing strategy: Design and execute a strategic plan to increase customer retention, reduce churn rate, and maximize the lifetime value of our customers through our website
2
Utilize data-driven insights to evaluate customer behavior, identify patterns, and assess the effectiveness of retention efforts
Continuously monitor customer retention metrics and provide regular reports and recommendations to optimize the website.
3
Implement retention initiatives: Collaborate with cross-functional teams, including Marketing, Product, and Customer Support, to develop and execute retention initiatives that enhance the customer experience and drive customer loyalty
4
Optimize the customer journey: Identify pain points and areas for improvement in the customer journey
Implement strategies to enhance customer satisfaction, reduce friction, and increase overall customer retention.
5
Analyze customer data, segment customer groups, and develop actionable insights
Leverage this information to tailor retention strategies to specific customer segments.
6
Drive experimentation and optimization
Qualifications:- Bachelor's degree in Marketing, Business Administration, or relevant experience
- 3-5 years managing an e-commerce/SEO environment
- Bilingual (English/Spanish) is a MUST
This is an ONSITE (M-F) role - Direct experience setting up and managing platforms, preferably within an e-commerce environment for major resellers such as Amazon, Walmart, etc
- Proficiency in using analytics tools and understanding of relevant metrics
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams
- Strategic mindset and the ability to think creatively to develop and implement effective retention strategies
Strong project management skills with the ability to handle multiple projects at a time