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Annual Giving Network LLC

Director, Leadership Annual Giving

Annual Giving Network LLC, Dallas, Texas, United States, 75215


This role is an on-campus, in-person position.

The Director is responsible for leadership and management of a team tasked with cultivation and solicitation activity of highly-rated alumni, parents and friends identified as development prospects, with a goal to secure leadership gifts between $5,000 and $99,999 primarily for current-use funds.

This role generates, manages and executes strategies for pipeline development, donor retention and donor upgrades for leadership level donors and prospects, working in conjunction with DEA colleagues. In conjunction with DEA school and unit colleagues, the Director also oversees specific initiatives that have a targeted need for current-use support that can be fulfilled through leadership level giving, incorporating the use of online tools and platforms to facilitate donor solicitations, as appropriate.

The Director also spearheads leadership-level giving stewardship initiatives for key giving societies, including Presidents’ & Hilltop Society.

Essential Functions:

Optimize & lead DEA’s strategy for the personal solicitation of leadership-level rated fundraising prospects (alumni, parents, friends.) Supporting the $500M campaign goal for current use funds, spearhead efforts of the team to secure gifts ($5K – $99K) for funding priorities across all areas of SMU, execute prospect qualification, & fuel donor pipeline development. Closely collaborate with Director of Major Gifts, school/unit fundraisers, AVPs, Annual Giving team members and other DEA colleagues to identify, design and implement strategies aimed at effective portfolio management, solicitations & handoffs resulting in a min. of $1M, annually. Deliver regular updates to DEA fundraising staff & AVPs on fundraising goals and success.

Lead and manage four professional staff (Leadership Gift Officers, Digital Gift Officers, stewardship coordinator.) Refine & enforce policies & procedures that guide their comprehensive solicitation activity towards visits, asks & closures. Working closely with Development Research and Prospect Management (DRPM) & other DEA colleagues, develop personalized and collective strategies for prioritizing contacts. Ensure accurate & timely reporting by staff of all plan activity, interactions & results. Assist team in effective use of data tools and online platforms to help them set schedules, organize activity, evaluate performance metrics & track progress towards individual/team goals. Set & oversee the implementation of digital tools on an ongoing basis to optimize team’s performance, evaluating new enhancements as appropriate. Equip staff with strategies for effective solicitations by staying informed about SMU news, new giving opportunities and campus events. Benchmark industry best practices. Lead, attend & champion fundraising skills trainings that help staff constantly enhance their fundraising effectiveness. Provide personalized coaching, accompanying staff on fundraising calls, as needed. Attend fundraising & leadership team meetings to provide insight and keep team informed on DEA and SMU news. Lead regular team/individual meetings with staff to discuss the progress and involvement of assigned prospects, involving DRPM liaison(s) and other DEA staff as appropriate. Plan and oversee Leadership Giving Officer travel strategy, managing budget and approving relevant travel and expenses that fit within the team’s overall fundraising strategy.

Develop, guide, execute and manage a university-wide Giving Day solicitation strategy for leadership level gifts. Spearhead the matching gift solicitation process that supports specific projects requiring funding at the leadership-level (under $99K.) Personally solicit donations from key AGAR alumni & parent volunteers. Train fundraisers on matching fund strategies. Execute timely & accurate fund mapping and gift reporting to DEA teams to support process & ensure consistency for YOY reporting.

Help achieve alumni participation/engagement goals by directing staff in activity that influences retention & reactivation of consistent participation-level donors, especially those within SMU’s annual giving societies. Activities may include annual cold calls for discovery, qualification, engagement, retention, reactivation or stewardship. With DMS and AGAR colleagues, conduct data mining to identify new leads through event/volunteer experiences & develop strategies to sustain/increase giving.

Manage potential expansion of Giving Day platform as a tool to engage fundraising project managers in effective solicitation strategies for their approved, targeted fundraising initiatives that rely on leadership-level gifts for annual support (i.e., crowdfunding). Train project leads to develop and maintain their individual crowdfunding campaigns and corresponding online presence within the tool- approving their activity, sharing regular updates, best practices and results.

Other duties as assigned, including active participation in planning and execution of all annual giving and alumni relations signature events and activities (i.e., working class reunion parties, Commencement events, parent donor receptions, tailgates, etc.).

Qualifications

Education and Experience:

Bachelor’s is required. Master’s preferred. A degree in communications, public relations, or marketing preferred.

A minimum of seven years of work experience is required. A minimum of one year of work experience managing a professional staff is also required.

Direct fundraising experience personally making leadership or major gift level solicitations is highly preferred. College or University development experience working with alumni and/or parents is strongly desired. Experience working with sales/lead generation software products to achieve set metrics, is a plus.

Knowledge, Skills and Abilities:

Candidate must demonstrate strong interpersonal and verbal communication skills, with the ability to communicate broadly across the University and develop and maintain effective relationships with a wide range of constituencies. Must also demonstrate strong written communication skills. A strong customer service orientation is essential.

Candidate must demonstrate strong leadership skills and must be an articulate and persuasive leader. Must demonstrate the ability to provide focus, motivation, and organization to professional staff.

Candidate must possess strong problem-solving skills with the ability to identify and analyze problems, as well as devise solutions. Demonstrated ability to think collaboratively, strategically, and creatively is essential.

Candidate must have strong organizational, planning, and time management skills. Must also have strong project management skills and a strong focus on attention to detail.

Candidate must possess strong computer skills and an ability to implement platforms/tools to generate data and results. The person in this role must have a strong proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint). Knowledge of professional mass sales or fundraising management principles, required.

Experience with Blackbaud Enterprise or other constituent records database system(s) is strongly preferred. Experience with web-based data management or fundraising platforms (i.e., Evertrue, Grad!Raise, ScaleFunder, etc.) desired. Experience with social media tools for engagement is a plus.

Basic data analysis experience, preferred. Salesforce Marketing Cloud knowledge, desired. Skills with vendor management and online platform implementation is a plus.

CFRE, desirable. Training on fundraising/data intelligence platforms (i.e.Gravyty) preferred.

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