Epsilon Data Interactive, Inc.
Senior Manager, Analyst Relations & Industry Relations
Epsilon Data Interactive, Inc., Chicago, Illinois, United States, 60290
Senior Manager, Analyst Relations & Industry Relations
35 West Wacker Drive, Chicago, IL, 60601, USA
The
Senior Manager of Analyst & Industry Relations
will serve as the liaison between Epsilon and industry analysts, associations, and experts to maximize exposure, value, and engagement across the analyst channel. Working alongside Epsilon’s VP of Analyst Relations, you will manage analyst outreach to enhance Epsilon’s reputation as the industry leader in marketing and advertising technology and services.In this position, you will be responsible for strategizing and executing engagement plans for industry experts & associations to promote the breadth and depth of Epsilon’s solutions, while delivering an in-depth understanding of specific products and/or services.The ideal candidate will possess strong
decision-making and communication skills to determine the appropriate mix of tactics and messaging to achieve Epsilon’s goals. You will work with multiple stakeholders, including Epsilon leaders and subject matter experts, to effectively position Epsilon’s solutions and differentiators with industry associations, memberships, and industry experts.Duties and Responsibilities include:Conduct research on various industry associations and memberships to determine strategic value as it aligns to Epsilon’s business goals and priorities. This includes monitoring and understanding each organization/membership and identifying, analyzing, and disseminating relevant information in a timely and digestible manner to internal stakeholders.Manage calendar of engagements, opportunities, & interactions to strengthen relationships with relevant organizations to ensure that Epsilon is well-positioned and top-of-mind with those who influence the opinions of the market.Collaborate with subject matter experts to understand business priorities and key initiatives & offer suggestions for association/membership opportunities to support them.Support the ongoing marketing needs of organizations as it relates to Epsilon’s active participation.Help incorporate association/membership activities into the marketing calendar for events, thought leadership & demand generation activities.Manage monthly reporting and metrics including interactions, outcomes, and results against goals.Job Qualifications:4-6 years analyst relations/industry relations/communications experience, preferably with a marketing/advertising technology or IT technology companyBachelor’s Degree from a 4-year college or university or equivalent experience, with an ideal focus in marketing, public relations or communicationsDemonstrated communications, public relations or analyst/investor/industry relations experienceFlexible and able to adapt to changing scenarios, stay calm under pressure and is someone who rolls up their sleeves and gets the job donePassion and curiosity for technology, digital marketing, data, and innovationExcellent verbal and written communication skillsCreative problem-solving and collaboration skillsTenacious, organized, and self-motivated; ability to respond quickly
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35 West Wacker Drive, Chicago, IL, 60601, USA
The
Senior Manager of Analyst & Industry Relations
will serve as the liaison between Epsilon and industry analysts, associations, and experts to maximize exposure, value, and engagement across the analyst channel. Working alongside Epsilon’s VP of Analyst Relations, you will manage analyst outreach to enhance Epsilon’s reputation as the industry leader in marketing and advertising technology and services.In this position, you will be responsible for strategizing and executing engagement plans for industry experts & associations to promote the breadth and depth of Epsilon’s solutions, while delivering an in-depth understanding of specific products and/or services.The ideal candidate will possess strong
decision-making and communication skills to determine the appropriate mix of tactics and messaging to achieve Epsilon’s goals. You will work with multiple stakeholders, including Epsilon leaders and subject matter experts, to effectively position Epsilon’s solutions and differentiators with industry associations, memberships, and industry experts.Duties and Responsibilities include:Conduct research on various industry associations and memberships to determine strategic value as it aligns to Epsilon’s business goals and priorities. This includes monitoring and understanding each organization/membership and identifying, analyzing, and disseminating relevant information in a timely and digestible manner to internal stakeholders.Manage calendar of engagements, opportunities, & interactions to strengthen relationships with relevant organizations to ensure that Epsilon is well-positioned and top-of-mind with those who influence the opinions of the market.Collaborate with subject matter experts to understand business priorities and key initiatives & offer suggestions for association/membership opportunities to support them.Support the ongoing marketing needs of organizations as it relates to Epsilon’s active participation.Help incorporate association/membership activities into the marketing calendar for events, thought leadership & demand generation activities.Manage monthly reporting and metrics including interactions, outcomes, and results against goals.Job Qualifications:4-6 years analyst relations/industry relations/communications experience, preferably with a marketing/advertising technology or IT technology companyBachelor’s Degree from a 4-year college or university or equivalent experience, with an ideal focus in marketing, public relations or communicationsDemonstrated communications, public relations or analyst/investor/industry relations experienceFlexible and able to adapt to changing scenarios, stay calm under pressure and is someone who rolls up their sleeves and gets the job donePassion and curiosity for technology, digital marketing, data, and innovationExcellent verbal and written communication skillsCreative problem-solving and collaboration skillsTenacious, organized, and self-motivated; ability to respond quickly
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