Pinz Bowling Center
Social Media & Marketing Manager
Pinz Bowling Center, Los Angeles, California, United States, 90079
The Social Media & Marketing Manager for Four Square Corp will report to the Vice President and work closely with the Director of Sales to develop and implement rewards programs over multiple platforms, elevate our market presence, customer engagement and social media content for a multi-concept hospitality venue in Studio City.
Responsibilities:
Management of paid search, paid social, user experience, email marketing, content marketing, social media inquiries and collaborations, and search engine optimization.
Assist in admin sales duties when needed, including contracts, follow-up and coverage when the Director of Sales is out of the office.
Deep knowledge of acquisition marketing, conversion-rate optimization, and run iterative tests throughout the funnel then use the results to craft data-driven strategies to lift key performance metrics.
Marketing Responsibilities:
Work with cross functional teams (Operations, Culinary, Sales) to establish growth strategies that support Four Square Corp's revenue goals.
Build and design landing pages to activate website visitors.
Leverage owned media (including Email and SMS) to improve retention funnel of customers.
Operate and promote loyalty and referral programs.
Systematically increase lifetime values of customer while working to lower customer acquisition costs.
Ordering and maintaining in-house marketing supplies.
Developing and executing campaigns: Creating and implementing strategies to increase brand awareness, engagement, leads, and sales.
Essential Job Functions:
Managing paid search and social acquisition channels with emphasis on a profitable return on ad spend (ROAS).
Updating and Creation of creative copy (Adobe Photoshop, Illustrator fluency necessary).
Develop and enhance referral and loyalty programs.
Optimizing email campaigns and flows.
Working through traditional marketing platforms and campaigns.
Testing incremental updates and its impact to the overall funnel.
Tracking key metrics like reach, engagement rates, and conversions to assess campaign performance.
A/B testing to improve open rates, click rates, and overall conversions.
Preparing and presenting results, recommendations, and reports to functional teams and executives.
Providing short- and long-term market forecasts and reports.
Proficiency in the following platforms include but are not limited to: Google Analytics, Facebook Ads, Google Ads, TikTok Ads, Photoshop and Display Ads.
Additional Functions:
Able to see the “big picture” and look holistically at how each channel fits into a larger framework.
Analyze data to monitor revenue performance and uncover areas for improvement.
Passionate about continually improving the entire customer funnel into a highly productive system.
Be a team player, assist coworkers whenever needed.
Strong project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep projects moving forward.
Strong growth track record, with samples and results of past campaigns.
Outstanding written, verbal, and organizational ability.
The responsibilities and duties of the Social Media & Marketing Manager are not limited to the above and may include other duties as required. Schedule will consist of 2 days of in-venue content shoots (may include nights, weekends and holidays) and 3 in-venue work days.
Candidates with strong previous full scope (not only social media) hospitality marketing experience are preferred.
Job Types:
Full-time, Part-time, Contract
Pay:
From $20.00 per hour
Expected hours:
20 – 25 per week
Schedule:
4 hour shift
8 hour shift
Evening shift
Holidays
Monday to Friday
Weekends as needed
Experience:
Adobe Illustrator: 1 year (Required)
Adobe Photoshop: 1 year (Required)
Ability to Commute:
Studio City, CA 91604 (Required)
Ability to Relocate:
Studio City, CA 91604: Relocate before starting work (Required)
Work Location:
In person
#J-18808-Ljbffr
Responsibilities:
Management of paid search, paid social, user experience, email marketing, content marketing, social media inquiries and collaborations, and search engine optimization.
Assist in admin sales duties when needed, including contracts, follow-up and coverage when the Director of Sales is out of the office.
Deep knowledge of acquisition marketing, conversion-rate optimization, and run iterative tests throughout the funnel then use the results to craft data-driven strategies to lift key performance metrics.
Marketing Responsibilities:
Work with cross functional teams (Operations, Culinary, Sales) to establish growth strategies that support Four Square Corp's revenue goals.
Build and design landing pages to activate website visitors.
Leverage owned media (including Email and SMS) to improve retention funnel of customers.
Operate and promote loyalty and referral programs.
Systematically increase lifetime values of customer while working to lower customer acquisition costs.
Ordering and maintaining in-house marketing supplies.
Developing and executing campaigns: Creating and implementing strategies to increase brand awareness, engagement, leads, and sales.
Essential Job Functions:
Managing paid search and social acquisition channels with emphasis on a profitable return on ad spend (ROAS).
Updating and Creation of creative copy (Adobe Photoshop, Illustrator fluency necessary).
Develop and enhance referral and loyalty programs.
Optimizing email campaigns and flows.
Working through traditional marketing platforms and campaigns.
Testing incremental updates and its impact to the overall funnel.
Tracking key metrics like reach, engagement rates, and conversions to assess campaign performance.
A/B testing to improve open rates, click rates, and overall conversions.
Preparing and presenting results, recommendations, and reports to functional teams and executives.
Providing short- and long-term market forecasts and reports.
Proficiency in the following platforms include but are not limited to: Google Analytics, Facebook Ads, Google Ads, TikTok Ads, Photoshop and Display Ads.
Additional Functions:
Able to see the “big picture” and look holistically at how each channel fits into a larger framework.
Analyze data to monitor revenue performance and uncover areas for improvement.
Passionate about continually improving the entire customer funnel into a highly productive system.
Be a team player, assist coworkers whenever needed.
Strong project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep projects moving forward.
Strong growth track record, with samples and results of past campaigns.
Outstanding written, verbal, and organizational ability.
The responsibilities and duties of the Social Media & Marketing Manager are not limited to the above and may include other duties as required. Schedule will consist of 2 days of in-venue content shoots (may include nights, weekends and holidays) and 3 in-venue work days.
Candidates with strong previous full scope (not only social media) hospitality marketing experience are preferred.
Job Types:
Full-time, Part-time, Contract
Pay:
From $20.00 per hour
Expected hours:
20 – 25 per week
Schedule:
4 hour shift
8 hour shift
Evening shift
Holidays
Monday to Friday
Weekends as needed
Experience:
Adobe Illustrator: 1 year (Required)
Adobe Photoshop: 1 year (Required)
Ability to Commute:
Studio City, CA 91604 (Required)
Ability to Relocate:
Studio City, CA 91604: Relocate before starting work (Required)
Work Location:
In person
#J-18808-Ljbffr