Senior Marketing Manager

Title : Senior Marketing Manager (Director Track)Location : San Diego, CA (Hybrid - 2-3 days in office)About Us :We are a fast-casual restaurant group that prides itself on delivering premium experiences that leave our guests happier than when they arrived. With a strong foundation in strategic leadership and creative brand positioning, we're looking for a driven Marketing Manager who is eager to grow into a Director role. Join us as we continue to innovate and elevate our brand in a competitive market.Role Overview :As the Senior Marketing Manager, you will play a critical role in both strategic execution and daily operations. You'll work closely with executive leadership, contributing to strategy while owning the day-to-day management and execution. This role is perfect for someone who excels in digital advertising, project management, and vendor relations, and who is ready to take on a leadership role as the company grows.Key Responsibilities :Execute Marketing Strategies : Manage the implementation of marketing campaigns across digital and traditional channels, ensuring alignment with overall business objectives.Digital Advertising Expertise : Lead the development and execution of our digital advertising strategy, optimizing campaigns across paid social media, SEO, and programmatic channels.Day-to-Day Operations : Oversee daily marketing operations, including ensuring that all restaurants receive their marketing orders, managing guest recovery communications, providing regular performance reporting, and addressing any operational issues.Project Management : Coordinate and participate in the creation of the overall Marketing Strategy, oversee the marketing calendar, manage new product launches, and lead cross-departmental collaboration on key initiatives.Vendor Management : Coordinate with external vendors, including designers and third-party delivery services, to ensure timely and effective execution of marketing efforts.Budget Management : Manage the marketing budget, ensuring efficient allocation of resources and tracking ROI on all initiatives.Data-Driven Decisions : Collaborate with analytics experts to base decisions on data, contribute to insights, and optimize marketing efforts accordingly.What We're Looking For :Proven experience in digital marketing, with a strong understanding of traditional advertising.Excellent project management skills and the ability to juggle multiple priorities.Strong vendor management experience, especially in a fast-paced environment.A collaborative team player with the humility, grit, and work ethic to thrive in a dynamic setting.A strategic thinker with the ability to execute and drive results.Ability to handle day-to-day operational tasks while also contributing to larger strategic goals.Growth Opportunity :This role is designed for a marketing professional ready to take the next step in their career. You'll have the unique opportunity to work closely with senior leadership and grow into a Director-level role as you demonstrate your impact.Compensation :Starting salary range for this position is $85,000 to $110,000, depending on experience, with growth potential as the role evolves.Application Process :Please submit your resume and a tailored cover letter outlining your experience in digital marketing, project management, day-to-day operations, and why you're excited about the opportunity to grow with us.

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