Octagon Internal
Experiential Director (Golf) (Financial Services Client)
Octagon Internal, Charlotte, North Carolina, United States, 28245
EXPERIENCES /
Responsible for planning and executing event and experiential marketing programs.
Our headquarters are in Stamford, CT, but the location of this position can be flexible with a priority given to candidates open to hybrid work (3 days a week in office) in one of our office locations - Stamford, CT, New York, NY, Charlotte, NC, Los Angeles, CA, Chicago, IL or Atlanta, GA. We will also consider a remote-based working arrangement for qualified candidates with East Coast working hours as a prerequisite.
If you have knowledge and experience planning events, leading a team, building strong business relationships with vendors, and orchestrating first-class brand activations, this opportunity is for you!
We have an exciting opportunity for a new Experiential Director to join our team as a playmaker at the intersection of sports/entertainment and experiential marketing.
In this role, you will work closely with the Vice President, Client Services and organizational golf subject matter experts as part of an integrated work team responsible for the branded experiential execution of our client's comprehensive golf platform.
There will be a strong focus on team leadership/management, client management, active contribution to integrated planning, concept development/vetting, vendor and program management, and on-site execution of our experiential programs with internal teammates and agency partners throughout the process. To be successful, you'll need to be an inspiring leader, an excellent communicator, and have specific expertise in cultivating branded consumer and community experiences.
THE WORK YOU'LL DO
Work with the VP in the planning, program development/execution, and measurement for our client's golf program.
Understand requirements to develop and implement experiential programming with consumers, fans, clients, and communities for our client's golf platform.
Work with the VP in the development of activation recommendations, tactical plans, finance trackers, budgets, and program recaps.
Assist the VP in counseling clients on golf nuances for strategic planning and program development.
Provide consultative guidance on client and vendor/partner status calls during planning, providing relevant updates and ensuring deadlines are met.
Close alignment and collaboration working with our account's internal integrated golf team.
Serve as an Octagon experiential SEM when collaborating internally and externally with clients and agency partners on integrated planning opportunities representing Octagon on cross-agency forums.
Work closely with our Experiences lead and internal specialty groups throughout program development.
Additional responsibilities as assigned.
THE BIGGER TEAM YOU'LL JOIN
Recognized as one of the "Best Places to Work in Sports", Octagon is the global sports, entertainment, and experiential marketing arm of the Interpublic Group.
We take pride in being Playmakers – finding insightful, bold ways to create play in our work, our lives, and in the world. We believe in the power of play to create big ideas and unlock potential for our clients and talent.
We can put ourselves in the shoes of fans because we ARE fans – of sports, entertainment, and culture at large. This expertise allows us to continually evolve the fan experience across sports and entertainment alongside some of the biggest brands and talent in the world.
The world needs play more than ever. Are you a Playmaker?
WHO WE'RE LOOKING FOR
7+ years of experience with an agency, brand, or property on the development of world-class experiential programs, specifically within global sports (particularly golf programming).
Excellent verbal and written communicator able to scale and adapt communications for a variety of audiences to optimally and succinctly articulate agency positioning and expertise.
A strategic, collaborative approach to solving problems with ideas – build relationships and influence a range of teams.
Track record of success at building positive agency, client, vendor, and property relationships.
Ability to consistently forecast ahead to put the experiential team in the best position for success.
Existing relationships working with production/fabrication vendors.
Substantive experience overseeing event production processes from briefing through execution.
Strong organizational and leadership skills.
Strategic problem solver - can see possible impacts of a decision on many projects.
Proficiency with Microsoft Office suite, especially PowerPoint.
Ability to lift up to 50 lbs. and stand for up to or more than 8 hours at a time.
A valid driver's license and a clean driving record is required for this position.
Flexibility and willingness to travel extensively domestically (and internationally) and work weekends or holidays as needed. Anticipated travel amount: Moderate (20-45%). As such, a valid US passport will be required.
If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website.
#J-18808-Ljbffr
Responsible for planning and executing event and experiential marketing programs.
Our headquarters are in Stamford, CT, but the location of this position can be flexible with a priority given to candidates open to hybrid work (3 days a week in office) in one of our office locations - Stamford, CT, New York, NY, Charlotte, NC, Los Angeles, CA, Chicago, IL or Atlanta, GA. We will also consider a remote-based working arrangement for qualified candidates with East Coast working hours as a prerequisite.
If you have knowledge and experience planning events, leading a team, building strong business relationships with vendors, and orchestrating first-class brand activations, this opportunity is for you!
We have an exciting opportunity for a new Experiential Director to join our team as a playmaker at the intersection of sports/entertainment and experiential marketing.
In this role, you will work closely with the Vice President, Client Services and organizational golf subject matter experts as part of an integrated work team responsible for the branded experiential execution of our client's comprehensive golf platform.
There will be a strong focus on team leadership/management, client management, active contribution to integrated planning, concept development/vetting, vendor and program management, and on-site execution of our experiential programs with internal teammates and agency partners throughout the process. To be successful, you'll need to be an inspiring leader, an excellent communicator, and have specific expertise in cultivating branded consumer and community experiences.
THE WORK YOU'LL DO
Work with the VP in the planning, program development/execution, and measurement for our client's golf program.
Understand requirements to develop and implement experiential programming with consumers, fans, clients, and communities for our client's golf platform.
Work with the VP in the development of activation recommendations, tactical plans, finance trackers, budgets, and program recaps.
Assist the VP in counseling clients on golf nuances for strategic planning and program development.
Provide consultative guidance on client and vendor/partner status calls during planning, providing relevant updates and ensuring deadlines are met.
Close alignment and collaboration working with our account's internal integrated golf team.
Serve as an Octagon experiential SEM when collaborating internally and externally with clients and agency partners on integrated planning opportunities representing Octagon on cross-agency forums.
Work closely with our Experiences lead and internal specialty groups throughout program development.
Additional responsibilities as assigned.
THE BIGGER TEAM YOU'LL JOIN
Recognized as one of the "Best Places to Work in Sports", Octagon is the global sports, entertainment, and experiential marketing arm of the Interpublic Group.
We take pride in being Playmakers – finding insightful, bold ways to create play in our work, our lives, and in the world. We believe in the power of play to create big ideas and unlock potential for our clients and talent.
We can put ourselves in the shoes of fans because we ARE fans – of sports, entertainment, and culture at large. This expertise allows us to continually evolve the fan experience across sports and entertainment alongside some of the biggest brands and talent in the world.
The world needs play more than ever. Are you a Playmaker?
WHO WE'RE LOOKING FOR
7+ years of experience with an agency, brand, or property on the development of world-class experiential programs, specifically within global sports (particularly golf programming).
Excellent verbal and written communicator able to scale and adapt communications for a variety of audiences to optimally and succinctly articulate agency positioning and expertise.
A strategic, collaborative approach to solving problems with ideas – build relationships and influence a range of teams.
Track record of success at building positive agency, client, vendor, and property relationships.
Ability to consistently forecast ahead to put the experiential team in the best position for success.
Existing relationships working with production/fabrication vendors.
Substantive experience overseeing event production processes from briefing through execution.
Strong organizational and leadership skills.
Strategic problem solver - can see possible impacts of a decision on many projects.
Proficiency with Microsoft Office suite, especially PowerPoint.
Ability to lift up to 50 lbs. and stand for up to or more than 8 hours at a time.
A valid driver's license and a clean driving record is required for this position.
Flexibility and willingness to travel extensively domestically (and internationally) and work weekends or holidays as needed. Anticipated travel amount: Moderate (20-45%). As such, a valid US passport will be required.
If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website.
#J-18808-Ljbffr