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Simmons Pet Food Inc

Director Brand Growth

Simmons Pet Food Inc, Rogers, Arkansas, United States, 72758


Job Title:

Brand Marketing Lead

Leads the SPF branded commercial strategy and development. Leads the Brand Marketing Coordinator position.

This person will be responsible for the annual volume and profit budget for branded products. This role will lead all brand strategy including commercial development, pricing, marketing, and distribution. This person will build relationships, in partnership with sales, of all key volume customers and manage distributor relationships of branded products. This role owns the overall forecast, in partnership with sales who owns the customer-specific forecast, and manages both a trade and marketing budget. This role owns the reporting of all branded sales.

Team Participation:

Participates in the ongoing development, communication, and implementation of team concepts, programs, and policies; coordinates work to ensure best practices with all team members. Attends appropriate team meetings. As a member of the Team, fosters strong cohesiveness regarding all major issues; e.g., direction, annual plan, budget, policy changes, etc. Accepts responsibility to quickly identify any areas that lack cohesiveness, bringing them to the attention of the team leader and working with the team in a supportive manner to resolve issues.

Simmons Operating Systems Principles and Objectives:

Is familiar with Simmons' established operating systems (e.g., quality, security, office environment, company policies, LEAN); understands the responsibility to maintain familiarity with the systems and this position's role in support of these systems, including the impact of individual actions on the systems and the responsibility to communicate concerns and improvement ideas.

Other Duties:

This position description is intended to guide the activities of the person in this position and is not intended to limit the thinking and creativity of the person regarding the work of this function nor is it intended that this describe all the work that may be required of the person in this position.

Physical Activities:

Enters and locates information on a computer. Visually verifies information, often in small print. Presents information to small or large groups. Communicates with Customers, Vendors, or Employees via telephone, in person, and/or electronic mail.

Personal Protective Equipment (PPE):

As required by visiting facility.

Travel:

Travels up to 20%. Travel will be limited; however, must have or be able to obtain a valid passport.

Industry Experience:

Preferred Account Sales Leadership with Customer Marketing or Shopper Marketing experience. Experience leading or managing a third-party agency relationship is a plus.

Minimum Education:

Bachelor’s degree in business management, Marketing, or a similar degree.

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