Watkins Wellness
Director, Product Management
Watkins Wellness, Novi, Michigan, United States, 48377
Director, Product Management
Craft Your Career with Brasscraft Manufacturing Company!POSITION SUMMARY:As the Director of Product Management, you will be responsible for setting the strategic direction and vision for our product lines, ensuring alignment with our overall business goals. You will lead a team of product managers, collaborate with cross-functional teams, and drive the product lifecycle from ideation to launch and beyond. This role requires a blend of strategic thinking, leadership, and hands-on execution to deliver exceptional products that meet market needs and exceed customer expectations. The role will own the category P&L to develop a product portfolio that drives growth while optimizing profitability. Portfolio management activities include product development coordination, commercialization support, and product life cycle management. The Product Manager will articulate and formalize the product strategy to the organization and drive the execution of the strategy. This is a unique opportunity to play a vital role in the transformation of a high impact function that is critical to BrassCraft’s continued success.PRINCIPAL FUNCTIONAL RESPONSIBILITIES:Strategic Leadership:
Develop and execute the product strategy and multi-year product roadmap in alignment with the company’s goals and vision. Analyze market trends, customer needs, and competitive landscape to inform product direction. Drive alignment within the organization, including Sales, Marketing, Operations, Finance, Engineering, and executive leadership team to the product strategy.
Product Development:
Oversee the entire product lifecycle, including market research, product planning, development, launch, and post-launch evaluation. Work closely with engineering, program management, operations, sales, and marketing teams to expeditiously deliver high-quality products. Be the product expert; providing technical expertise, training, and product knowledge to all areas of the organization in support of category growth objectives.
Customer Focus:
Leverage market analysis, competitive knowledge, and customer research to define and validate strategy and detailed product plans for your category. Ensure products address customer pain points and deliver a compelling value proposition.
Stakeholder Collaboration:
Collaborate with Sales & Marketing teams to develop and execute go-to-market strategies that will ensure successful product introductions and customer relationships. Partner with Sales, Engineering, Sourcing and Marketing teams to support various customer, product, and branding initiatives. Partner with Sales, Operations & Planning teams to support demand forecasting process and optimize inventory management practices.
Performance Measurement:
Define and track key performance indicators (KPIs) to measure product success and use data-driven insights to make informed decisions and drive continuous improvement.
P&L ownership:
Own the performance of the product P&L for assigned categories by working cross functionally to stay informed and influence changes that allow the company to meet financial goals.
Team Management:
Lead, mentor, and grow a team of product managers. Foster a collaborative and high-performance culture, providing guidance and support to ensure team success.
MINIMUM QUALIFICATIONS:Bachelor’s degree in business, engineering, or a related field.
Minimum 15 years’ of experience in product management, with at least 5 years in a leadership role.
At least 6 years of strategy and delivery experience in executing products and/or experiences.
PREFERRED QUALIFICATIONS:MBA or advanced degree.
Experience in plumbing industry.
COMPETENCIES:Strong strategic thinking and problem-solving abilities.
Excellent leadership, communication, and interpersonal skills.
Proven record of successful product launches and team management.
Familiarity with product development methodologies (e.g., stage gate processes) and tools (e.g., Smart Sheet, Power BI).
Ability to understand technical aspects of product development.
Deep understanding of customer needs and market trends. Ability to translate customer insights into actionable product features and improvements.
Ability to make decisions aligned with the strategy, based upon a mixture of data/financial impact (analysis), experience and judgment (insights).
Exceptional project management, organizational, writing, & presentation abilities.
ABOUT US:Brasscraft Manufacturing Company is a leading manufacturer and distributor of high-quality water and gas flow control products, plumbing service, and repair parts for the new construction and repair/remodel markets. Headquartered in Novi, Michigan, Brasscraft supports a wide array of channel partners including wholesalers, retailers, and specialty dealers, who serve residential and commercial markets across the Americas. Brasscraft has set the plumbing standard for 70 years, with industry leading brands including BrassCraft and Plumbshop.Brasscraft is an equal opportunity employer, and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.Brasscraft is an E-Verify employer.
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Craft Your Career with Brasscraft Manufacturing Company!POSITION SUMMARY:As the Director of Product Management, you will be responsible for setting the strategic direction and vision for our product lines, ensuring alignment with our overall business goals. You will lead a team of product managers, collaborate with cross-functional teams, and drive the product lifecycle from ideation to launch and beyond. This role requires a blend of strategic thinking, leadership, and hands-on execution to deliver exceptional products that meet market needs and exceed customer expectations. The role will own the category P&L to develop a product portfolio that drives growth while optimizing profitability. Portfolio management activities include product development coordination, commercialization support, and product life cycle management. The Product Manager will articulate and formalize the product strategy to the organization and drive the execution of the strategy. This is a unique opportunity to play a vital role in the transformation of a high impact function that is critical to BrassCraft’s continued success.PRINCIPAL FUNCTIONAL RESPONSIBILITIES:Strategic Leadership:
Develop and execute the product strategy and multi-year product roadmap in alignment with the company’s goals and vision. Analyze market trends, customer needs, and competitive landscape to inform product direction. Drive alignment within the organization, including Sales, Marketing, Operations, Finance, Engineering, and executive leadership team to the product strategy.
Product Development:
Oversee the entire product lifecycle, including market research, product planning, development, launch, and post-launch evaluation. Work closely with engineering, program management, operations, sales, and marketing teams to expeditiously deliver high-quality products. Be the product expert; providing technical expertise, training, and product knowledge to all areas of the organization in support of category growth objectives.
Customer Focus:
Leverage market analysis, competitive knowledge, and customer research to define and validate strategy and detailed product plans for your category. Ensure products address customer pain points and deliver a compelling value proposition.
Stakeholder Collaboration:
Collaborate with Sales & Marketing teams to develop and execute go-to-market strategies that will ensure successful product introductions and customer relationships. Partner with Sales, Engineering, Sourcing and Marketing teams to support various customer, product, and branding initiatives. Partner with Sales, Operations & Planning teams to support demand forecasting process and optimize inventory management practices.
Performance Measurement:
Define and track key performance indicators (KPIs) to measure product success and use data-driven insights to make informed decisions and drive continuous improvement.
P&L ownership:
Own the performance of the product P&L for assigned categories by working cross functionally to stay informed and influence changes that allow the company to meet financial goals.
Team Management:
Lead, mentor, and grow a team of product managers. Foster a collaborative and high-performance culture, providing guidance and support to ensure team success.
MINIMUM QUALIFICATIONS:Bachelor’s degree in business, engineering, or a related field.
Minimum 15 years’ of experience in product management, with at least 5 years in a leadership role.
At least 6 years of strategy and delivery experience in executing products and/or experiences.
PREFERRED QUALIFICATIONS:MBA or advanced degree.
Experience in plumbing industry.
COMPETENCIES:Strong strategic thinking and problem-solving abilities.
Excellent leadership, communication, and interpersonal skills.
Proven record of successful product launches and team management.
Familiarity with product development methodologies (e.g., stage gate processes) and tools (e.g., Smart Sheet, Power BI).
Ability to understand technical aspects of product development.
Deep understanding of customer needs and market trends. Ability to translate customer insights into actionable product features and improvements.
Ability to make decisions aligned with the strategy, based upon a mixture of data/financial impact (analysis), experience and judgment (insights).
Exceptional project management, organizational, writing, & presentation abilities.
ABOUT US:Brasscraft Manufacturing Company is a leading manufacturer and distributor of high-quality water and gas flow control products, plumbing service, and repair parts for the new construction and repair/remodel markets. Headquartered in Novi, Michigan, Brasscraft supports a wide array of channel partners including wholesalers, retailers, and specialty dealers, who serve residential and commercial markets across the Americas. Brasscraft has set the plumbing standard for 70 years, with industry leading brands including BrassCraft and Plumbshop.Brasscraft is an equal opportunity employer, and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.Brasscraft is an E-Verify employer.
#J-18808-Ljbffr