Stryker
Principal Portfolio Manager - Digital
Stryker, San Jose, California, United States, 95199
We are excited to be named one of the World’s Best Workplaces by Fortune Magazine! We are proud to offer you 12 paid holidays annually. For an overview of our benefits and time off, please follow this link to learn more: US Stryker employee benefits.As a Principal Portfolio Manager - Digital on Stryker's Endoscopy team, you will help develop and direct marketing programs for the Digital Integration product category. This is an Upstream Marketing focused role.Who we wantHard-working winners.
Confident, competitive and results-oriented professionals who create a track record of success.Dedicated achievers.
People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.Effective communicators.
People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.Collaborative partners.
People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.What you will doAdvise on the organization's major competitorsAnticipate and understand the different types of competition that will be faced in the futureMonitor market activity, penetration and competitive wins or lossesIdentify new customer groups and tailor marketing strategies to meet both current and prospective customer needsBuild relationships with key opinion leaders and establish relationships with new thought leadersAnalyze unmet needs to identify product and service opportunities. Able to summarize qualitative and quantitative studies, drawing actionable conclusions for the business.Identify market trends and proactively adjust strategy based on healthcare environmentLead the new product development process (NPDP) from start to finish, engaging key internal stakeholders along the wayCollaborate cross-departmentally to participate in the NPDP processLead the execution strategy for the defined portfolioCommunicate long-term portfolio strategy to key stakeholders to gain organizational alignmentLead product life cycle management of the portfolio from launch to obsolescencePartner with R&D to anticipate future needs and the strategic assets needed to competePartner with Clinical Affairs to generate clinical trials, research grants, and cost-benefit analysis papers to support clinical claims strategyAlign customer acquisition or retention strategies to the broader portfolio strategyAlign the portfolio segment strategy to broader business strategyCreate and recommend a category definition based on the strategic phase of the businessUnderstand how to target customers based off of total market potential and opportunityContinually monitor market trends and make recommendations on market opportunity and strategic focusEffectively use appropriate benchmarks and document key assumptions when developing forecastsDevelop and incorporate the product lifecycle management (PLCM) plan into the initial strategyManage price competition and assure alignment with overall business unit pricing goalsMonitor effectiveness of all marketing channels and promotional campaignsWhat you needBachelor’s degree requiredMBA preferred8+ years of work experience required5+ years medical device or marketing/sales experience preferred*Preference is Hybrid out of San Jose, CA or Flower Mound, TX*
#J-18808-Ljbffr
Confident, competitive and results-oriented professionals who create a track record of success.Dedicated achievers.
People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.Effective communicators.
People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.Collaborative partners.
People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.What you will doAdvise on the organization's major competitorsAnticipate and understand the different types of competition that will be faced in the futureMonitor market activity, penetration and competitive wins or lossesIdentify new customer groups and tailor marketing strategies to meet both current and prospective customer needsBuild relationships with key opinion leaders and establish relationships with new thought leadersAnalyze unmet needs to identify product and service opportunities. Able to summarize qualitative and quantitative studies, drawing actionable conclusions for the business.Identify market trends and proactively adjust strategy based on healthcare environmentLead the new product development process (NPDP) from start to finish, engaging key internal stakeholders along the wayCollaborate cross-departmentally to participate in the NPDP processLead the execution strategy for the defined portfolioCommunicate long-term portfolio strategy to key stakeholders to gain organizational alignmentLead product life cycle management of the portfolio from launch to obsolescencePartner with R&D to anticipate future needs and the strategic assets needed to competePartner with Clinical Affairs to generate clinical trials, research grants, and cost-benefit analysis papers to support clinical claims strategyAlign customer acquisition or retention strategies to the broader portfolio strategyAlign the portfolio segment strategy to broader business strategyCreate and recommend a category definition based on the strategic phase of the businessUnderstand how to target customers based off of total market potential and opportunityContinually monitor market trends and make recommendations on market opportunity and strategic focusEffectively use appropriate benchmarks and document key assumptions when developing forecastsDevelop and incorporate the product lifecycle management (PLCM) plan into the initial strategyManage price competition and assure alignment with overall business unit pricing goalsMonitor effectiveness of all marketing channels and promotional campaignsWhat you needBachelor’s degree requiredMBA preferred8+ years of work experience required5+ years medical device or marketing/sales experience preferred*Preference is Hybrid out of San Jose, CA or Flower Mound, TX*
#J-18808-Ljbffr