Senior Manager, Paid Search

The Senior Manager, Paid Search is a lead role meant for a paid search wizard who excels in optimizing digital ad campaigns and driving strategic initiatives. This individual craves working at the intersection of paid search execution and account management.The ideal candidate is confident in their ability to drive improvements in paid search account performance, possesses a talent for crafting innovative strategies, as well as leading and managing key accounts.Client & Team Revenue Oversight:

Serve as the main point of contact and client team lead to manage 2-5 Media.Monks clientsResponsible for the day-to-day management, analysis, and optimizationsRevenue & retention responsibilities for team accountsParticipate in onboardings, renewal calls, and other important client communicationsWork with the team to drive paid search account strategy, forecasting, and planningAnalyze performance data and KPIsCreate and deliver quarterly performance reviews for your direct reportsRun weekly team meetings to track progress toward client & team goalsPaid Search & Process:

Build, launch, and continuously monitor/optimize Google, Bing, and other Paid Search ad campaigns in the platform to client-driven KPIs such as CPL, MQL, SAL, CAC, ROAS, Opportunity Win Rate, etc.Lead budget pacing and optimization implementationAssist in forecasting, budget planning, and product mix allocationDevelop, create, and launch robust testing plansThink creatively to develop innovative tactics and strategies that drive results for clientsAssist with and run advanced training on new features and servicesCreate best practices, and assist in developing process documentsABOUT YOU

Qualifications:Proficient in Google Ads, Bing Ads, Google Analytics, and Performance Max.Minimum of 4 years in direct paid search client management, including paid search strategy development, execution & client relationship management.Strong focus on project management, attention to detail, and effective communication skills with both internal and external stakeholders.Strong understanding of marketing attribution & alternative measurement methodologies.Experience working with additional analytics tools such as Adobe Analytics.Experience presenting digital marketing strategy to C-Suite and executive audiences.Familiarity with optimizations based on offline conversion tracking.Passion for crunching numbers, analyzing data, and navigating spreadsheets.Ability to be persuasive when discussing paid search performance with clients and your team.‘Driven’ and ‘Innovative’ attributes commonly associated with you.4-year college degree or equivalent work experience.Not a must, but a plus:Previous experience assisting B2B clients is highly desirable.Experience managing budgets ranging from $50,000 to $100,000 per month.Experience managing app campaigns and demand generation campaigns.Experience with SA360 is a plus.What We Offer:

Excellent, full coverage medical, dental, and vision insurance with employer-paid HRAGenerous PTO and 15 company-wide holidays401k with company contributionPaid parental leaveWork-life balance with an emphasis on personal well-beingCareer growth in a disruptor space & entrepreneurial opportunities within the Media.Monks networkA globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!Authentic commitment to DEI efforts and sustainable growth.Please note that even if you do not meet all of the above criteria, we encourage you to apply!At Media.Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

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