6Sense
Sr. Dir. Product Management, Email Applications
6Sense, San Francisco, California, United States, 94199
Purpose of the Job
The Senior Director of Product Management for Email Applications will lead the strategic oversight and development of the Email product portfolio at 6sense, including its GenAI-based Conversational Email application. This role is critical in defining the future product vision, strategy, and roadmap, aiming to revolutionize how B2B sales and marketing teams utilize AI to enhance revenue growth and customer engagement. The Senior Director will be instrumental in establishing a strong product-market fit, continuously interacting with clients to deeply understand their needs and validate the solutions provided. Through expert leadership and strategic acumen, this role will drive product innovation and deliver tailored solutions that align with evolving market demands and client expectations.
Responsibilities & Accountabilities
Develop a comprehensive product strategy and roadmap for 6sense’s Email Marketing product portfolio that aligns with the overarching product and business objectives. Ensure the roadmap drives differentiation, enabling 6sense to achieve its growth aspirations in the short, mid, and long term. Anticipate future trends and proactively shape strategies to stay ahead of the competition.
Assume full ownership of the end-to-end execution of the vision for Email applications, leveraging a comprehensive understanding of software product delivery and the strategic impact of high-level technical decisions.
Drive continuous improvement of products, working relentlessly to enhance the customer experience.
Engage with customers to grasp their challenges and requirements. Utilize direct interactions and data-driven metrics, such as NPS and customer feedback, to pinpoint critical areas for development. Transform detailed customer insights and market intelligence into a strategically differentiated product portfolio. Leverage these insights to identify potential product extensions and avenues for robust growth.
Fuel growth and measurable competitive advantage.
Bring in best-in-class product management practices.
Collaborate closely with engineering to meticulously prioritize objectives and goals, ensuring the development of high-quality products that achieve widespread customer adoption.
Act as a talent magnet, attracting industry-leading professionals to the organization and assembling a best-in-class team with operational rigor, that takes pride in their work, has excellent morale, is data-oriented, and is empowered to drive growth and make critical decisions in alignment with the company's strategic objectives.
Performance Measurement
Work with Sales and Marketing to define and achieve revenue targets specific to the 6sense Email product line.
Improve customer satisfaction metrics, such as Net Promoter Score (NPS).
Product delivery and launch success of new features within the planned timelines.
Success in building a high-performing product management team, including talent development and succession planning.
Educational and Experience Requirements
Bachelor's degree in Computer Science, Engineering, or a related field; MBA or advanced degree preferred.
10+ years of product management experience in the technology sector, with a significant portion dedicated to SaaS products.
Demonstrated success in leading product development from conception through launch and post-launch analysis.
Experience in developing AI-driven or conversational technologies, particularly those focused on B2B applications.
Background in email marketing technologies, CRM, or sales enablement platforms would be highly advantageous.
Understanding of the latest technologies and industry trends in artificial intelligence, machine learning, and SaaS platforms.
Competencies and Behaviors
Capability to anticipate future trends and align product development with broader business goals.
Visionary thinking with the ability to anticipate market shifts and position the company advantageously.
Builds trust within the team and across the organization through consistent and fair decision-making.
Skilled in gathering and integrating customer feedback to drive product development and iteration.
Strong analytical abilities to evaluate vast amounts of data and make data-driven decisions.
Ability to effectively persuade and influence stakeholders at all levels within the organization.
Base Salary Range: $202,650 to $297,220. The base salary range represents the anticipated low and high end of the base salary range for this position. Actual salaries may vary and may be above or below the range based on various factors, including but not limited to work location and experience. The base salary is one component of 6sense’s total compensation package for this position. Other compensation may include a bonus program or commission plan, and stock options if approved by 6sense’s board. In addition, 6sense provides a variety of benefits, including generous health insurance coverage, life, and disability insurance, a 401K employer matching program, paid holidays, self-care days, and paid time off (PTO).
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The Senior Director of Product Management for Email Applications will lead the strategic oversight and development of the Email product portfolio at 6sense, including its GenAI-based Conversational Email application. This role is critical in defining the future product vision, strategy, and roadmap, aiming to revolutionize how B2B sales and marketing teams utilize AI to enhance revenue growth and customer engagement. The Senior Director will be instrumental in establishing a strong product-market fit, continuously interacting with clients to deeply understand their needs and validate the solutions provided. Through expert leadership and strategic acumen, this role will drive product innovation and deliver tailored solutions that align with evolving market demands and client expectations.
Responsibilities & Accountabilities
Develop a comprehensive product strategy and roadmap for 6sense’s Email Marketing product portfolio that aligns with the overarching product and business objectives. Ensure the roadmap drives differentiation, enabling 6sense to achieve its growth aspirations in the short, mid, and long term. Anticipate future trends and proactively shape strategies to stay ahead of the competition.
Assume full ownership of the end-to-end execution of the vision for Email applications, leveraging a comprehensive understanding of software product delivery and the strategic impact of high-level technical decisions.
Drive continuous improvement of products, working relentlessly to enhance the customer experience.
Engage with customers to grasp their challenges and requirements. Utilize direct interactions and data-driven metrics, such as NPS and customer feedback, to pinpoint critical areas for development. Transform detailed customer insights and market intelligence into a strategically differentiated product portfolio. Leverage these insights to identify potential product extensions and avenues for robust growth.
Fuel growth and measurable competitive advantage.
Bring in best-in-class product management practices.
Collaborate closely with engineering to meticulously prioritize objectives and goals, ensuring the development of high-quality products that achieve widespread customer adoption.
Act as a talent magnet, attracting industry-leading professionals to the organization and assembling a best-in-class team with operational rigor, that takes pride in their work, has excellent morale, is data-oriented, and is empowered to drive growth and make critical decisions in alignment with the company's strategic objectives.
Performance Measurement
Work with Sales and Marketing to define and achieve revenue targets specific to the 6sense Email product line.
Improve customer satisfaction metrics, such as Net Promoter Score (NPS).
Product delivery and launch success of new features within the planned timelines.
Success in building a high-performing product management team, including talent development and succession planning.
Educational and Experience Requirements
Bachelor's degree in Computer Science, Engineering, or a related field; MBA or advanced degree preferred.
10+ years of product management experience in the technology sector, with a significant portion dedicated to SaaS products.
Demonstrated success in leading product development from conception through launch and post-launch analysis.
Experience in developing AI-driven or conversational technologies, particularly those focused on B2B applications.
Background in email marketing technologies, CRM, or sales enablement platforms would be highly advantageous.
Understanding of the latest technologies and industry trends in artificial intelligence, machine learning, and SaaS platforms.
Competencies and Behaviors
Capability to anticipate future trends and align product development with broader business goals.
Visionary thinking with the ability to anticipate market shifts and position the company advantageously.
Builds trust within the team and across the organization through consistent and fair decision-making.
Skilled in gathering and integrating customer feedback to drive product development and iteration.
Strong analytical abilities to evaluate vast amounts of data and make data-driven decisions.
Ability to effectively persuade and influence stakeholders at all levels within the organization.
Base Salary Range: $202,650 to $297,220. The base salary range represents the anticipated low and high end of the base salary range for this position. Actual salaries may vary and may be above or below the range based on various factors, including but not limited to work location and experience. The base salary is one component of 6sense’s total compensation package for this position. Other compensation may include a bonus program or commission plan, and stock options if approved by 6sense’s board. In addition, 6sense provides a variety of benefits, including generous health insurance coverage, life, and disability insurance, a 401K employer matching program, paid holidays, self-care days, and paid time off (PTO).
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