Wpp Group
Manager, Paid Social
Wpp Group, Los Angeles, California, United States, 90079
Description
Position at GroupM Nexus
GroupM Nexus brings together 9,000 practitioners globally across ad ops, addressable content & TV, AI, commerce, programmatic, search and social, among others, to deliver transformational outcomes across digital channels and platforms and create exciting new career paths for our people. GroupM Nexus is the world's largest performance engine that integrates paid, owned, and earned to deliver true business outcomes for our clients.
Role Summary & Impact
As a Manager, Paid Social, you will be responsible for the operational management of a client's paid social marketing initiatives. You will manage the less expert team members and focus increasingly on strategy development for the dedicated account(s).
Key ResponsibilitiesDevelop forecasts and plans, using input from your Director and Account Director.Understand the client's product and their marketing objectives and goals to define a campaign strategy and deliverable plans.Work closely with other internal departments to develop fully integrated social campaigns.Monitor, track and evaluate campaign performance analytics, based on critical client metrics.Deliver monthly client reports.Think creatively and develop tools and creative tactics to improve efficiencies.Actively contribute to business reviews, corporate initiatives, automation projects, process changes and rollouts as well as new business efforts.Create, or assist in creating, POVs, standard methodologies, and key process documentation.
RequirementsBachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.3+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.A solid record in growing account scale and success and delivering great customer experiences through your working relationships on the client side.Desire to manage and mentor junior members of a team, prior experience as a manager a plus.Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.
Life at GroupM
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
Equal Employment Opportunity
GroupM provides equal employment opportunities to applicants and employees without regard for factors such as race, religion, national origin, colour, sex, sexual orientation, gender identity or expression, age, protected veteran status, disability, or other protected status.#J-18808-Ljbffr
Position at GroupM Nexus
GroupM Nexus brings together 9,000 practitioners globally across ad ops, addressable content & TV, AI, commerce, programmatic, search and social, among others, to deliver transformational outcomes across digital channels and platforms and create exciting new career paths for our people. GroupM Nexus is the world's largest performance engine that integrates paid, owned, and earned to deliver true business outcomes for our clients.
Role Summary & Impact
As a Manager, Paid Social, you will be responsible for the operational management of a client's paid social marketing initiatives. You will manage the less expert team members and focus increasingly on strategy development for the dedicated account(s).
Key ResponsibilitiesDevelop forecasts and plans, using input from your Director and Account Director.Understand the client's product and their marketing objectives and goals to define a campaign strategy and deliverable plans.Work closely with other internal departments to develop fully integrated social campaigns.Monitor, track and evaluate campaign performance analytics, based on critical client metrics.Deliver monthly client reports.Think creatively and develop tools and creative tactics to improve efficiencies.Actively contribute to business reviews, corporate initiatives, automation projects, process changes and rollouts as well as new business efforts.Create, or assist in creating, POVs, standard methodologies, and key process documentation.
RequirementsBachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.3+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.A solid record in growing account scale and success and delivering great customer experiences through your working relationships on the client side.Desire to manage and mentor junior members of a team, prior experience as a manager a plus.Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.
Life at GroupM
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
Equal Employment Opportunity
GroupM provides equal employment opportunities to applicants and employees without regard for factors such as race, religion, national origin, colour, sex, sexual orientation, gender identity or expression, age, protected veteran status, disability, or other protected status.#J-18808-Ljbffr