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Leap Group Network

Director, Senior Consultant of Data Strategy & Analytics

Leap Group Network, Louisville, Kentucky, us, 40201


(human)

x

is hiring a full-time Director, Senior Consultant of Data Strategy & Analytics to join our

full-service digital marketing agency.

This position plays a key role in delivering breakthrough client performance. You understand what's working and what isn't, facilitating results transparency for the agency and its clients to learn, pivot, and grow, and developing strategies, techniques, and tools for us to drive real business results.

If you're

motivated, curious, innovative,

and interested in working with a

collaborative team , we'd love to hear from you.

Who is the Director, Senior Consultant of Data Strategy & Analytics?

This individual is responsible for the application of data-driven insights into Leap Group's planning, investment, and measurement process. Additionally, the role requires you to design and lead the implementation of modern measurement plans and roadmaps for Leap Group clients.

This role is responsible for leading a team who enables data tracking, providing data-driven insights, and management of our data warehouse and visualization tools. You and your team are subject matter experts that are a vital part of the client team, functioning as expert technical points of escalation, analytical problem-solvers, and technical translators to internal account teams and clients alike. You provide ongoing strategic account direction/vision for technology, process, and digital reporting/insights.

In this role, you can expect to:

Lead a diverse department in creating dashboards, enabling tracking, and extracting valuable data insights. Guide your team in orchestration of data workflows, methodologies, and interactive visualizations and ensure accurate and comprehensive data collection and analysis across various channels.

Lead the analysis of complex data sets to uncover trends, patterns, and insights. Translate data findings into clear, actionable strategies for clients. Ensure dashboards provide actionable insights for clients and internal teams. Work with strategists to provide guidance on how data can be utilized to inform annual planning insights and work with the team to help inform how data integration evolves the planning process.

Become a trusted technology and data partner to clients, ensuring technology elements fit together and support goals, and proactively suggesting improvements. Regularly present insights to clients and internal stakeholders.

Assist in the execution of data-driven marketing program approach across agencies supporting digital directors in the development of data strategies for their client, setting best practice approaches, and educating strategy teams. Spearhead the development and integration of Data Enablement & Utilization tools.

Support and provide input into the media partnership strategy based on data strategy needs.

Assist new business development team by providing data-driven insights and presentations and collaborating on pitches and proposals to secure new business.

What do You Need?

Business Acumen: Previous agency or business consulting experience; ability to interpret client business/technical requirements and support in translating these into clearly articulated strategies to accelerate how data and technology supports the maximization of client business outcomes.

Digital Media and Marketing Expertise: Proven experience in a similar leadership role in data and analytics within advertising and digital marketing settings; solid understanding of traditional and digital media data; experience with media measurement tools; experience architecting innovative and effective digital marketing strategies and integrated solutions.

Strong Data Analysis/Insights Skills and Experience: Proficiency in analytics platforms; proficiency in data visualization tools and dashboards; knowledge of quantitative modeling techniques; expertise in leveraging data for activation and strategy.

Excellent Communication and Collaboration Skills: Excellent storytelling and verbal/written communication skills; ability to simplify complex digital concepts and distill them to their core ideas, themes, insights, and recommendations; excellent client presentation skills.

Continuous Learning and Growth Mindset: High sense of ownership, motivation, and agenda-setting; genuine appetite for learning and broadening/deepening skillset and knowledge.

Important note:

if you think you have what it takes to be a great Director, Senior Consultant of Data Strategy & Analytics but don't necessarily meet all of these qualifications, please still apply!

Diverse and Inclusive Marketing Comes from Diverse and Inclusive Teams

We recognize our teammates are our greatest assets in helping our clients market less and matter more. Diverse backgrounds, opinions, and perspectives on our team allow us to expand our own perspectives and create solutions that are innovative, creative, and strategic.

Why Join Our Team?

(human)x is a Leap Group company. When joining Leap Group, you're joining a team that is passionate, innovative, and connected. Some words we've heard our teammates use to describe our culture are welcoming, collaborative, flexible, and dog-friendly.

We give our team the ability to make an impact with clients while expanding their experience and depth of knowledge in the process. This includes things like:

Remote work options

Autonomy and flexibility

Unlimited PTO and Summer Fridays

Paid maternity and paternity leave

Company-paid access to coaching and therapy

401k plan with 1:1 access to investment advisor

Health, dental, vision, and ancillary benefits

Paid professional development opportunities

Where is This Role?

Leap Group has a footprint in the Midwest, with offices in Louisville, KY, Cincinnati, OH, Indianapolis, IN, and Chicago, IL. While this role is open to remote candidates, preference will be given to those in our footprint.

Check Us Out

To learn more about our agencies and work, visit www.leapgroupnetwork.com

Accommodation Requests

Leap Group complies with the ADA and ADAAA. If you need reasonable accommodation to apply, interview, or do the job, please send an email to our Human Resources Manager, Chelsea, at cellwanger@leapgroupnetwork.com.

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