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TEKsystems

Marketing Journey Operations Specialist

TEKsystems, San Francisco, California, United States, 94199


Top Skills Details:

Must have SQL experience4-6 years marketing operations experienceJob Responsibilities:As our Journey Operations Specialist, you will be joining a team at the center of a beauty company's evolution towards centralized multi-channel marketing capabilities and ways of working. You will play a supporting role in helping shape these methods and fully leverage the new tool. You will also be integral in executing multi-channel marketing campaigns and creating unique customer journeys, including the execution, testing, and optimization of client journeys such as Gen Z onboarding to long-term retention and re-activation journeys.

As a primary liaison with our marketing strategists, you will use your expertise in SQL and tools like Optimove, Bloomreach, Salesforce Marketing Cloud, and Azure Databricks to secure necessary data, build client journeys, test them, and monitor their long-term effectiveness with marketing partners while suggesting optimizations.

Key Responsibilities:Cultivate Creativity & Disruption: Utilize tools like Optimove, Salesforce Marketing Cloud, and Azure Databricks to craft and implement unique customer journeys, stimulating innovation and disruption in our marketing campaigns and client experience.Drive Results: Leverage your SQL and data analysis skills to scrutinize and enhance the performance of our marketing campaigns, guaranteeing their efficiency and improved results.Collaborate: Forge partnerships with various cross-functional teams to synchronize marketing operations with company objectives and ensure flawless execution of marketing strategies.Be Agile & Manage Ambiguity: Adapt to the ever-changing marketing landscape, remaining nimble and receptive to new opportunities and challenges while effectively navigating ambiguities.Client Focused: Champion client-first thinking with partners and in suggestions for optimizing client journeys.We would love to hear from you if you have:

4-6 years marketing operations experience.Expertise in SQL and data analysis.Experience using tools like Optimove, Bloomreach, Salesforce Marketing Cloud, and Azure Databricks.Strong analytical skills, with a proven track record of driving results through data-driven marketing.Excellent collaborative and communication skills.Ability to adapt to changes and work in a fast-paced environment.A passion for creativity and innovation in marketing.Initiative and a results-driven mindset.About TEKsystems:We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe, and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information, or any characteristic protected by law.

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