Microsoft
Senior Product Marketing Manager - Strategic Partnerships
Microsoft, Irving, Texas, United States, 75084
Senior Product Marketing Manager - Strategic Partnerships
OverviewMany SMB (small and mid-sized business) customers rely on Microsoft 365 to power their business—with apps like Outlook, Word, Excel, PowerPoint, and more. While the SMB segment has rapidly grown, we aspire to grow it even further, experimenting with new innovative approaches to drive new customer and seat growth. Strategic partnerships are a critical component for accelerating SMB seat and revenue growth through inorganic means. These are the partnerships that we are betting big on, so we can access new customer segments and drive substantial business impact, from driving new seat growth to experimenting in new segments like Emerging Markets.As the SMB segment continues to be the socket growth driver for the Modern Work business, we need to effectively manage our portfolio of strategic partnerships. This includes identifying new potential partnerships, aligning contracts to our strategic priorities, and ensuring the success of our existing partnerships. As part of the SMB Growth Marketing team, the Senior Product Marketing Manager - Strategic Partnerships will be responsible for curating and enabling a portfolio of strategic partnerships to drive business growth.ResponsibilitiesAll-up curation and management of SMB strategic partnerships across Cloud Solution Provider (CSP) and Direct channels.Execute rhythm of business for the SMB strategic partnerships portfolio, including a monthly forum with leadership across engineering, business development, marketing, and finance to share performance learnings & insights and drive decision making.Data-driven identification of prospective partnership targets along SMB lifecycle in both developed and emerging markets.Create custom value exchanges, including custom product integrations, co-marketing activities, etc., in partnership with business development.Unlock new partnership models while evaluating custom deal opportunities in pipeline with finance and channel leads in the GDC and partner marketing.OtherEmbody our Culture and Values.
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OverviewMany SMB (small and mid-sized business) customers rely on Microsoft 365 to power their business—with apps like Outlook, Word, Excel, PowerPoint, and more. While the SMB segment has rapidly grown, we aspire to grow it even further, experimenting with new innovative approaches to drive new customer and seat growth. Strategic partnerships are a critical component for accelerating SMB seat and revenue growth through inorganic means. These are the partnerships that we are betting big on, so we can access new customer segments and drive substantial business impact, from driving new seat growth to experimenting in new segments like Emerging Markets.As the SMB segment continues to be the socket growth driver for the Modern Work business, we need to effectively manage our portfolio of strategic partnerships. This includes identifying new potential partnerships, aligning contracts to our strategic priorities, and ensuring the success of our existing partnerships. As part of the SMB Growth Marketing team, the Senior Product Marketing Manager - Strategic Partnerships will be responsible for curating and enabling a portfolio of strategic partnerships to drive business growth.ResponsibilitiesAll-up curation and management of SMB strategic partnerships across Cloud Solution Provider (CSP) and Direct channels.Execute rhythm of business for the SMB strategic partnerships portfolio, including a monthly forum with leadership across engineering, business development, marketing, and finance to share performance learnings & insights and drive decision making.Data-driven identification of prospective partnership targets along SMB lifecycle in both developed and emerging markets.Create custom value exchanges, including custom product integrations, co-marketing activities, etc., in partnership with business development.Unlock new partnership models while evaluating custom deal opportunities in pipeline with finance and channel leads in the GDC and partner marketing.OtherEmbody our Culture and Values.
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