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Scarlet Home Health Care

Director of Business Development

Scarlet Home Health Care, Columbus, Ohio, United States, 43224


Scarlet Home Health Care seeking a Director of Business Development to join our team! The Director of Business Development is responsible for executing the sales strategy to increase the company's market share through account development and educating the medical community on services provided by the company while operating within the set budget. In addition, this position works directly with hospital systems, inpatient rehab facilities, SNF, and Assisted Living Communities to coordinate a smooth transition of patient care to their home.

This is an on-the-road position that will cover our entire service area which encompasses the Greater Columbus area.

Details of the Director of Business Development Role:

Achievement of monthly admission goals.

Successfully executes a weekly, monthly, and quarterly strategy to increase market share through key account development including prospecting/diversification and call frequency/routing. Plans activity to maximize territory coverage of both existing and prospective accounts.

Responsible for executing effective sales calls that identify and meet the needs of the referral community and clearly communicate the features and benefits of Scarlet Home Health Care. These include pre and post-call planning, establishing rapport, effective questioning skills, proposing solutions, handling objections, and closing.

Works closely with the Clinical Director and Director of Senior Living Parnerships to drive a vision of growth by focusing every team member on the needs and expectations of the referral community and patients.

Responsible for all sales administration duties including timely coordination of in-person, phone, and email follow-up of referrals with accounts and effective communication with agency office staff, including the intake and clinical teams. Weekly sales meeting with strategic updates, submission of weekly schedule, time sheets, and monthly expense reports. Event coordination and attendance in relation to accounts and general community marketing.

Responsible for being a good steward of the company's financial resources by projecting a return on monies spent and managing a Sales and Marketing expense budget.

Knows the features and benefits of the services provided by Scarlet Home Health Care. Can articulate competitive advantages, specialty programs, and Medicare guidelines. Educates the medical community about the services of our organization through effective sales calls and in-services with the appropriate tools and literature.

Facilitates effective communication with physicians, referral sources, and healthcare staff; responds promptly and appropriately to any concerns

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