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Geosyntec Consultants

Senior Proposal and Marketing Specialist

Geosyntec Consultants, Columbia, Maryland, United States, 21046


Senior Proposal and Marketing SpecialistPrimary Location:

US-MD-Columbia

ID:

2024-2780

Category:

Marketing

Position Type:

Regular Full-Time

Remote:

No

OverviewDo you want to build an impactful career to change the world for the better? Geosyntec has an exciting opportunity for a

Senior Marketing/Proposal Specialist

for our

Columbia, MD

office. The position will be responsible for working with technical leads and marketing teams. Develop compliant, comprehensive, and compelling submittals (proposals and opportunity-specific statements of qualifications (SOQs)) on a regional or corporate level in order to win profitable work. Responsible for managing, scheduling, editing, and producing proposals, opportunity-related SOQs, project descriptions, resumes, and other marketing materials.

Geosyntec is an innovative, international engineering and consulting firm serving private and public-sector clients to address new ventures and complex problems involving our environment, natural resources, and civil infrastructure. Our engineers, scientists, technical and project employees serve our clients from offices across the world. Ranked by ENR as one of the top environmental engineering design firms, Geosyntec is internationally known for its technical leadership, broad experience, and exceptional client service.

We invest in our people. Each employee is unique, and your career at Geosyntec will be too. We offer

competitive pay and benefits, and well-being programs

to support you and your family.

Essential Duties and ResponsibilitiesProposals and SOQs:

Coordinate all aspects of the competitive proposal preparation - from initial planning through delivery.

Review and hone messages/win themes within written and visual information for client presentations.

Draft content such as introduction, win themes, proof statements, relevant experience, project teams/organizational charts.

In partnership with marketing managers/teams and subject matter experts, develop qualification, proposal, and presentation messaging and content.

Overall responsibility for proposal/SOQ criteria and compliance, oversee production, and arrange for on-time deliveries.

Develop scheduling and tracking systems for individual pursuit and proposal elements and be responsible for distribution & receiving input from key technical leads and decision makers.

Track business development opportunities via Client Relationship Management system (CRM).

Marketing Campaigns, Collateral and Client Outreach:

Support the planning and implementation of targeted marketing campaigns and coordinate internal de-briefing meetings to discuss their performance.

Work with technical leads on improving targeted client relationships/tracking needs and market growth initiatives.

Identify areas where creation/refresh of branding/marketing materials is needed such as flyers, brochures, and statements of qualifications to support targeted business development efforts.

Help to lead technical teams and corporate marketing to initiate and maintain web-based/social media branding and marketing campaigns for the branch and region; coordinate cross-region to leverage materials and resources.

Oversee staff in managing routine marketing collateral (e.g., keeping key task schedules on-track, and resumes and project descriptions up to date).

Develop branded presentations with targeted messaging.

Create/approve news announcements for internal and external postings.

Work closely with Branch technical and marketing teams to develop plans that align with the company's Strategic Plan (i.e., overall goals and objectives).

Under guidance from Branch technical and marketing teams, conduct targeted market research to understand preferences of target audiences, drivers/competitors/opportunities.

Manage awards competition entries; ensure compliance with award requirements.

Analyze research data related to clients; competitors; past, current, and prospective markets; present findings to leadership.

Education and Licensure

Bachelor's degree and at least 6 years of related experience; or equivalent combination of education and experience. (required)

Formatting, writing, editing, and proofreading skills with strong attention to detail. (required)

Advanced computer literacy using MS applications (Teams, Outlook, Word, PowerPoint, Excel) (required) and Desktop Publishing Software (Adobe Suite, including Acrobat, InDesign) (preferred)

Ability to understand and follow complex oral and written instructions. (required)

Ability to work both collaboratively and independently to perform effectively under tight deadlines. (required)

Valid U.S. driver's license and a satisfactory driving record for business travel. (required)

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