Watsondg
Associate Creative Director (Copy & Strategy) (Associate Creative Director (Copy
Watsondg, Los Angeles, California, United States,
Develop the holistic campaign strategy to properly guide the creative, the communication, and the overall direction of the work.Concept and ideate across social, digital, and experiential applications.Lead the gamut of campaign writing efforts across tone of voice, copy, and community management direction.Oversee presentation development for new business pitches — particularly around the strategic, conceptual, and written efforts.In partnership with the creative and account leads, proactively keep production moving efficiently and effectively over the course of the campaign.Provide thoughtful feedback to creative, writing, and CM team members to ensure strategic and creative expectations remain considered and aligned.Proactively spearhead daily collaboration between strategy, creative, and accounts teams.Lead brainstorms and help shape and guide our thoughts around social, digital, experiential, and partnership concepts.Be an active partner in client conversations, leading calls and answering questions that pertain to creative and strategy.Work closely with designers and editors to ensure the strategic and creative narrative is properly implemented in the work.Foster and deliver distinctly exceptional work across writing, ideas, and design.Drive proactive innovation through continuous research and sharing of relevant work, industries, and fields across the core team and agency.Guide and mentor strategy and writing team members to develop their strengths, build their careers, and feed into their annual review process.Qualifications
6+ years of experience at a creative agency or studio with success in building and leading teams.Strong written communication, with a proven history of crafted and impactful narratives.The ability to develop, teach, and implement long-term strategy while practicing short-term solutions.Excellent communication skills, both written and verbal, to clients, filmmakers, and internal team members.Thorough and up-to-date understanding of the social and digital landscape.Ability to break down a client brief and translate campaign, client, and internal goals to a wider team.Expertly organized with an ability to succeed under pressure, juggling multiple clients, teams, and deadlines.A natural thought leader with an active curiosity, passion, and understanding for strategic and creative innovation, digital technology, and fan-forward experiences.Ability to problem solve both individually and within a team.Successful track record in developing and delivering pitches with varying audiences, genres, and verticals.Confidence and competence in leading the day-to-day executions of a project or campaign in tandem with the creative and account teams.Strong and inspiring leadership skills with the ability to guide a team of strategists, writers, and community managers.An artful understanding of craft, quality, and creativity across writing, visuals, and holistic campaigns.An inherent drive to spark conversation through your work — whether it be discussion, shares, comments, or press.An educator perspective with the ability to grow and develop team members across all aspects of writing and strategy.A deep fandom of entertainment is a plus.
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6+ years of experience at a creative agency or studio with success in building and leading teams.Strong written communication, with a proven history of crafted and impactful narratives.The ability to develop, teach, and implement long-term strategy while practicing short-term solutions.Excellent communication skills, both written and verbal, to clients, filmmakers, and internal team members.Thorough and up-to-date understanding of the social and digital landscape.Ability to break down a client brief and translate campaign, client, and internal goals to a wider team.Expertly organized with an ability to succeed under pressure, juggling multiple clients, teams, and deadlines.A natural thought leader with an active curiosity, passion, and understanding for strategic and creative innovation, digital technology, and fan-forward experiences.Ability to problem solve both individually and within a team.Successful track record in developing and delivering pitches with varying audiences, genres, and verticals.Confidence and competence in leading the day-to-day executions of a project or campaign in tandem with the creative and account teams.Strong and inspiring leadership skills with the ability to guide a team of strategists, writers, and community managers.An artful understanding of craft, quality, and creativity across writing, visuals, and holistic campaigns.An inherent drive to spark conversation through your work — whether it be discussion, shares, comments, or press.An educator perspective with the ability to grow and develop team members across all aspects of writing and strategy.A deep fandom of entertainment is a plus.
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