ModernFi
Growth Marketing Manager
ModernFi, New York, New York, us, 10261
The Opportunity
As a Growth Marketing Manager at ModernFi, you will work directly with the founding team to develop and execute data-driven growth strategies that drive user acquisition, activation, retention, and revenue. You will play a crucial role in scaling our user base and optimizing our marketing funnel, working across teams to create and implement growth experiments that maximize our key performance indicators. Your efforts will help banks and credit unions better serve their communities, contributing to the financial health of millions of Americans.
We believe in hiring the best talent and letting you build with autonomy and ownership, while also supporting you to learn and grow your professional expertise. Not only is our team deeply skilled in their respective disciplines, we are eager to share our knowledge and learn from each other.
Your work at ModernFi matters. Our products help banks and credit unions better serve their communities, improving the financial health of millions of Americans. We are improving the ways that banks and credit unions operate and, in doing so, contributing to the stability of the US economy.
The RoleResponsibilitiesDevelop and implement data-driven growth strategies aligned with ModernFi's business goalsDesign, execute, and analyze A/B tests and multivariate experiments to optimize user acquisition and retentionLead customer acquisition efforts across various channels (paid, organic, referral, etc.)Collaborate with product, engineering, and marketing teams to implement growth initiativesAnalyze user behavior data to identify growth opportunities and optimize the user journeyCreate and optimize marketing funnels to improve conversion rates and reduce customer acquisition costsImplement and manage marketing automation systems to nurture leads and retain customersMonitor and report on key growth metrics, providing actionable insights to inform strategyStay up-to-date with the latest growth marketing trends and best practicesAbout You5+ years of experience in growth marketing, preferably in fintech or B2B SaaSProven track record of driving user growth and improving key metrics (CAC, LTV, retention, etc.)Strong analytical skills with experience in data analysis and A/B testingProficiency in growth marketing tools (e.g., Google Analytics, Mixpanel, Optimizely)Experience with customer acquisition channels (SEO, SEM, content marketing, etc.)Excellent understanding of funnel optimization and conversion rate optimization techniquesBachelor's degree in Marketing, Business, or related field; MBA a plusHigh level of organization and comfort with data-driven decision makingAbility to handle nebulous problems and shifting priorities with flexibility and agilityExcited by the prospect of life- and career-changing work in a startup environmentHigh EQ, trustworthy, and calm under pressureInterest in financial systems, markets, technology, and banking
About Us
The caliber and character of the ModernFi team set us apart.
We value competence and drive over experience and look for compassionate people with a diverse set of backgrounds. We appreciate technical ability, dedication, and humble confidence. Above all, we value respect - respect to our colleagues, our clients, our partners, and to ourselves. Because we are a close-knit team of high performers, we are selective and considerate with every hire.
The people at ModernFi could be doing anything in the world, yet they choose to be here.Benefits
We offer generous salary, unlimited PTO, and premium health, dental, and vision insurance. As an early hire, you will have access to significant equity at a critical stage of the company's growth.
The Process
If you'd like to learn more, please email us at careers@modernfi.com. During the recruitment process, you'll meet Adam and Paolo.
Our process is focused on cultural and personality fit. We are excited to get to know you, learn about what motivates you, and ensure that we can accelerate your personal and professional growth.
As a Growth Marketing Manager at ModernFi, you will work directly with the founding team to develop and execute data-driven growth strategies that drive user acquisition, activation, retention, and revenue. You will play a crucial role in scaling our user base and optimizing our marketing funnel, working across teams to create and implement growth experiments that maximize our key performance indicators. Your efforts will help banks and credit unions better serve their communities, contributing to the financial health of millions of Americans.
We believe in hiring the best talent and letting you build with autonomy and ownership, while also supporting you to learn and grow your professional expertise. Not only is our team deeply skilled in their respective disciplines, we are eager to share our knowledge and learn from each other.
Your work at ModernFi matters. Our products help banks and credit unions better serve their communities, improving the financial health of millions of Americans. We are improving the ways that banks and credit unions operate and, in doing so, contributing to the stability of the US economy.
The RoleResponsibilitiesDevelop and implement data-driven growth strategies aligned with ModernFi's business goalsDesign, execute, and analyze A/B tests and multivariate experiments to optimize user acquisition and retentionLead customer acquisition efforts across various channels (paid, organic, referral, etc.)Collaborate with product, engineering, and marketing teams to implement growth initiativesAnalyze user behavior data to identify growth opportunities and optimize the user journeyCreate and optimize marketing funnels to improve conversion rates and reduce customer acquisition costsImplement and manage marketing automation systems to nurture leads and retain customersMonitor and report on key growth metrics, providing actionable insights to inform strategyStay up-to-date with the latest growth marketing trends and best practicesAbout You5+ years of experience in growth marketing, preferably in fintech or B2B SaaSProven track record of driving user growth and improving key metrics (CAC, LTV, retention, etc.)Strong analytical skills with experience in data analysis and A/B testingProficiency in growth marketing tools (e.g., Google Analytics, Mixpanel, Optimizely)Experience with customer acquisition channels (SEO, SEM, content marketing, etc.)Excellent understanding of funnel optimization and conversion rate optimization techniquesBachelor's degree in Marketing, Business, or related field; MBA a plusHigh level of organization and comfort with data-driven decision makingAbility to handle nebulous problems and shifting priorities with flexibility and agilityExcited by the prospect of life- and career-changing work in a startup environmentHigh EQ, trustworthy, and calm under pressureInterest in financial systems, markets, technology, and banking
About Us
The caliber and character of the ModernFi team set us apart.
We value competence and drive over experience and look for compassionate people with a diverse set of backgrounds. We appreciate technical ability, dedication, and humble confidence. Above all, we value respect - respect to our colleagues, our clients, our partners, and to ourselves. Because we are a close-knit team of high performers, we are selective and considerate with every hire.
The people at ModernFi could be doing anything in the world, yet they choose to be here.Benefits
We offer generous salary, unlimited PTO, and premium health, dental, and vision insurance. As an early hire, you will have access to significant equity at a critical stage of the company's growth.
The Process
If you'd like to learn more, please email us at careers@modernfi.com. During the recruitment process, you'll meet Adam and Paolo.
Our process is focused on cultural and personality fit. We are excited to get to know you, learn about what motivates you, and ensure that we can accelerate your personal and professional growth.