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APIA Scholars

Digital Marketing and Marketing Operations Associate

APIA Scholars, Washington, District of Columbia, us, 20022


Title:

Digital Marketing and Marketing Operations AssociateSupervisor: Director of Creative Services & Marketing OperationsSalary range:

$44,000-$66,000Location:

Washington, DCJob classification:

Full-time, exempt; HybridAbout APIA ScholarsBased in Washington, D.C. and founded in 2003, Asian Pacific Islander American Scholars (APIA Scholars) is the nation’s leading non-profit organization devoted to the academic, personal, and professional success of Asian American Native Hawaiian and Pacific Islander students. Through scholarships, higher education research and policy, student programs, and institutional partnerships, APIA Scholars carries out its mission to educate, elevate, and empower a diverse community of 25 million strong and growing.Position SummaryWe are seeking a dedicated individual who can administer website management using Wordpress and assist in social media management for our organization. The ideal candidate will have experience in managing social media platforms including Instagram, LinkedIn, Facebook and X and have a strong background in Wordpress, Google Analytics, Google Search Console email marketing and social media platforms. Excellent communication skills and attention to detail are essential.Measurement & Reporting·

Track and report on marketing metrics, campaign performance and marketing-sourced leads across the entire funnel, from lead acquisition through retention·

Track and analyze social media platform metrics (Twitter, Facebook, Instagram, YouTube, LinkedIn, and TikTok) to mine actionable insights·

Actively monitor, analyze, and report on end-to-end marketing metrics across the funnel to improve campaign effectivenessDigital Marketing·

Assist in social media content planning, agency communications, digital asset management and approvals·

Content Development: Collaborate with teams to develop and design compelling content that engages audiences in newsletters, Board reports, emails and blogs·

Maintain and manage the organization’s websiteMarketing Operations·

Assist and support Director of Creative Services and Marketing Operations in daily operations of the department·

Provide inventory management support for departmental and organization wide promotional items and collateralExperienceBA/BS’s Degree or equivalent experience0-2 years’ experience in business office, agency, or nonprofit workExcellent interpersonal and communication skillsAbility to manage multiple priorities and projects simultaneouslyProactive team player with the ability to be flexible in a fast-moving environmentWhat We OfferSalary in the range of $44,000-$66,000 annually. The salary for this position is commensurate with experience. The organization operates within a four-day work week to support a holistic approach to work and life for its staff. APIA Scholars provides a comprehensive benefits package including health, vision, dental, 401k, life insurance, and generous paid leave including 15 vacation days, 10 sick leave days, federal holidays, and an additional one-week winter closure.To Apply

: Interested candidates should submit their resume and cover letter to the Vice President of Marketing & Communications, Wendy Wong at

wwong@apiascholars.orgAPIA Scholars is committed to fostering diversity and inclusivity. We encourage applications from individuals of all communities, including people of color, persons with disabilities, women, LGBTQ+ individuals, veterans, and other marginalized groups.

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