Mattel
Associate Manager, Digital Merchandising
Mattel, El Segundo, California, United States, 90245
Company DescriptionCREATIVITY IS OUR SUPERPOWER.
It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.We're looking for people who are up for the challenge of honoring a seventy-year legacy by making their own mark in new frontiers. If being part of a remarkable transformation energizes you, you’re in the right place. We need pioneers, inventors, designers, and entrepreneurs of all kinds.Job Description
The Opportunity:Mattel’s direct to consumer business has an ambitious growth agenda and is on the journey to scaling into a global organization.The Associate Manager Digital Merchandising is responsible for creating a data-driven and consumer-first site experience to drive sales (direct and indirect) and engagement. You will partner with the brand and marketing teams to define a compelling product offer, selling strategy and use data to improve the digital customer experience in partnership with key stakeholders across the e-commerce organization.What Your Impact Will Be:Drive sales and conversion on our Mattel Shop website by leveraging digital merchandising best practices.Partner with Global Brand Teams to identify merchandising strategies for key products, marketing messages, and on-site experiences to support the brand, retail partners and direct-to-consumer sales.Develop promotional calendar and marketing plans to drive traffic, revenue and conversion growth.Partner with cross functional teams to coordinate assets and content to facilitate new item setup, launch new products and promotional campaigns on the site.Utilize web analytics tools to evaluate site performance and develop data driven business strategies that drive improvements in Key Performance Indicators (KPIs).Analyze KPI’s and metrics to identify trends and recommend activity to generate sales growth and maximize conversion rates.Support recurring reporting, translating insights to actions.Implement appropriate strategies to improve online user experience and drive financial performance including recommendations for updates and enhancements.Build and optimize an outstanding customer experience across the purchase funnel to minimize friction points and drive toward conversion and repurchase.Have a focus on process development and process improvement to drive efficiencies.Work closely with global teams for a global consistent approach to the sites across the world.Qualifications
What We’re Looking For:Minimum 5 years’ experience in digital business arena preferably from a toy, retail or consumer products company.Prior work experience in ecommerce-related marketing and/or merchandising, including working with multi-disciplinary cross-functional teams is required.Product merchandising and conversion optimization experience a must.Strong history of utilizing data, analytics and insights to drive business decisions.Experience leading, communicating, and aligning in a complex environment across multiple constituencies.Demonstrated strategic business planning and management skills.Experience with product marketing, especially personalized/customized product a plus.Experience working with EMEA / LATAM a plus.Excellent written/verbal, time management and quantitative/analytical skills required.The annual base salary range for this position is between $110,000 and $125,000.**This range is indicative of projected hiring range, however annual base salary will be determined based on a candidate’s work location, skills and experience.Additional Information
Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.How We Work:We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:We collaborate:
Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.We innovate:
At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.We execute:
We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.Our Approach to Flexible Work:We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.Who We Are:Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in more than 195 countries in collaboration with the world’s leading retail and ecommerce companies.Mattel is recognized as a Great Place to Work and as one of Fast Company’s Best Workplaces for Innovators in 2022.Visit us at
https://jobs.mattel.com/
and
www.instagram.com/MattelCareers .Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.Videos to watch:The Culture at MattelMattel Investor Highlights
#J-18808-Ljbffr
It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.We're looking for people who are up for the challenge of honoring a seventy-year legacy by making their own mark in new frontiers. If being part of a remarkable transformation energizes you, you’re in the right place. We need pioneers, inventors, designers, and entrepreneurs of all kinds.Job Description
The Opportunity:Mattel’s direct to consumer business has an ambitious growth agenda and is on the journey to scaling into a global organization.The Associate Manager Digital Merchandising is responsible for creating a data-driven and consumer-first site experience to drive sales (direct and indirect) and engagement. You will partner with the brand and marketing teams to define a compelling product offer, selling strategy and use data to improve the digital customer experience in partnership with key stakeholders across the e-commerce organization.What Your Impact Will Be:Drive sales and conversion on our Mattel Shop website by leveraging digital merchandising best practices.Partner with Global Brand Teams to identify merchandising strategies for key products, marketing messages, and on-site experiences to support the brand, retail partners and direct-to-consumer sales.Develop promotional calendar and marketing plans to drive traffic, revenue and conversion growth.Partner with cross functional teams to coordinate assets and content to facilitate new item setup, launch new products and promotional campaigns on the site.Utilize web analytics tools to evaluate site performance and develop data driven business strategies that drive improvements in Key Performance Indicators (KPIs).Analyze KPI’s and metrics to identify trends and recommend activity to generate sales growth and maximize conversion rates.Support recurring reporting, translating insights to actions.Implement appropriate strategies to improve online user experience and drive financial performance including recommendations for updates and enhancements.Build and optimize an outstanding customer experience across the purchase funnel to minimize friction points and drive toward conversion and repurchase.Have a focus on process development and process improvement to drive efficiencies.Work closely with global teams for a global consistent approach to the sites across the world.Qualifications
What We’re Looking For:Minimum 5 years’ experience in digital business arena preferably from a toy, retail or consumer products company.Prior work experience in ecommerce-related marketing and/or merchandising, including working with multi-disciplinary cross-functional teams is required.Product merchandising and conversion optimization experience a must.Strong history of utilizing data, analytics and insights to drive business decisions.Experience leading, communicating, and aligning in a complex environment across multiple constituencies.Demonstrated strategic business planning and management skills.Experience with product marketing, especially personalized/customized product a plus.Experience working with EMEA / LATAM a plus.Excellent written/verbal, time management and quantitative/analytical skills required.The annual base salary range for this position is between $110,000 and $125,000.**This range is indicative of projected hiring range, however annual base salary will be determined based on a candidate’s work location, skills and experience.Additional Information
Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.How We Work:We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:We collaborate:
Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.We innovate:
At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.We execute:
We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.Our Approach to Flexible Work:We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.Who We Are:Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in more than 195 countries in collaboration with the world’s leading retail and ecommerce companies.Mattel is recognized as a Great Place to Work and as one of Fast Company’s Best Workplaces for Innovators in 2022.Visit us at
https://jobs.mattel.com/
and
www.instagram.com/MattelCareers .Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.Videos to watch:The Culture at MattelMattel Investor Highlights
#J-18808-Ljbffr