Bristol-Myers Squibb
Associate Director - Access Strategy - GI & GU Tumors
Bristol-Myers Squibb, Princeton, New Jersey, us, 08543
Associate Director - Access Strategy - GI & GU TumorsWorking with UsChallenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.
Summary:Lead US access strategy and execution for BMS products/indications in gastrointestinal and genitourinary cancers.
Responsibilities:
Lead responsibilities for brands/indications in solid tumors, with a focus on gastrointestinal and genitourinary products/indications, including upcoming BMS launches.
Development of promotional tools with focus on the access stakeholder value proposition and derivative tools to ensure open and unrestricted access to our brands and indications.
Collaborate with BMS learning and development to develop impactful launch and POA trainings.
Participate in Field Input Team (FIT) team meetings and collaborate with Market Research to ensure access plans are grounded in customer insights.
Provide communications to access-focused field-based teams based on important market events, including relevant background information, supporting resources available, and call to actions.
Develop internal working partnerships with Global MAx team, HEOR, Pricing, Patient Access & Support, Medical, Professional Marketing, and Legal/Regulatory teams to drive critical decision-making and ensure proper execution.
Establish relationships with BMS field organization and external leaders to identify healthcare industry trends and insights to inform prioritization of resources.
Lead access strategy planning process for assigned tumors and above brand/market issues/opportunities.
Qualifications:
BA/BS degree. MBA and/or PharmD preferred.
3-5 years of relevant marketing/brand management experience.
Exceptional interpersonal and communication skills to effectively and efficiently drive performance within a matrix organization, and form strong, productive partnerships.
Demonstrated ability to work across boundaries and partner with various stakeholders to make an impact.
Experience and knowledge of promotional regulatory processes.
Additional competencies include strategic planning, marketing analytics, Oncology knowledge, and customer/competitive insights.
Strong analytical skills and ability to think strategically.
Strong business acumen including an understanding of how various customers perceive value.
Demonstrated ability to drive execution of key initiatives and meet all deadlines.
Proven initiative and ability to work independently is required.
Strong written and verbal communication skills.
Experience in translating insights and strategies into effective marketing tactics.
Experience working with multi-functional teams to accomplish specified goals.
Exceptional aptitude for learning quickly and ability to communicate technical concepts to a range of stakeholders.
Must have strong ability to prioritize and work effectively in a fast-paced, dynamic environment.
Track record of highly ethical and compliant behavior.
On-site ProtocolBMS has a diverse occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based, and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
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Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.
Summary:Lead US access strategy and execution for BMS products/indications in gastrointestinal and genitourinary cancers.
Responsibilities:
Lead responsibilities for brands/indications in solid tumors, with a focus on gastrointestinal and genitourinary products/indications, including upcoming BMS launches.
Development of promotional tools with focus on the access stakeholder value proposition and derivative tools to ensure open and unrestricted access to our brands and indications.
Collaborate with BMS learning and development to develop impactful launch and POA trainings.
Participate in Field Input Team (FIT) team meetings and collaborate with Market Research to ensure access plans are grounded in customer insights.
Provide communications to access-focused field-based teams based on important market events, including relevant background information, supporting resources available, and call to actions.
Develop internal working partnerships with Global MAx team, HEOR, Pricing, Patient Access & Support, Medical, Professional Marketing, and Legal/Regulatory teams to drive critical decision-making and ensure proper execution.
Establish relationships with BMS field organization and external leaders to identify healthcare industry trends and insights to inform prioritization of resources.
Lead access strategy planning process for assigned tumors and above brand/market issues/opportunities.
Qualifications:
BA/BS degree. MBA and/or PharmD preferred.
3-5 years of relevant marketing/brand management experience.
Exceptional interpersonal and communication skills to effectively and efficiently drive performance within a matrix organization, and form strong, productive partnerships.
Demonstrated ability to work across boundaries and partner with various stakeholders to make an impact.
Experience and knowledge of promotional regulatory processes.
Additional competencies include strategic planning, marketing analytics, Oncology knowledge, and customer/competitive insights.
Strong analytical skills and ability to think strategically.
Strong business acumen including an understanding of how various customers perceive value.
Demonstrated ability to drive execution of key initiatives and meet all deadlines.
Proven initiative and ability to work independently is required.
Strong written and verbal communication skills.
Experience in translating insights and strategies into effective marketing tactics.
Experience working with multi-functional teams to accomplish specified goals.
Exceptional aptitude for learning quickly and ability to communicate technical concepts to a range of stakeholders.
Must have strong ability to prioritize and work effectively in a fast-paced, dynamic environment.
Track record of highly ethical and compliant behavior.
On-site ProtocolBMS has a diverse occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based, and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
#J-18808-Ljbffr