Marketing Business Analyst

Location: Madison, Wisconsin Sector: Accounting & Finance Employment Type: Permanent Job ID: 39753 Date Added: 09/14/2024APPLY NOW View All Jobs Our client is an organization in the Madison area looking for a Marketing Business Analyst. Our client is looking for someone with 3+ years of business analyst experience, strong leadership skills, and ability to prioritize. This company offers growth opportunities, a hybrid work environment, and a fun office environment that welcomes dogs, summer Fridays and so much more!The salary range for this position is $60-80k.The Marketing Business Analyst will be responsible for, but not limited to, the following:RESPONSIBILITIES Support the organization with accurate and reliable analytic support. Manage customer and prospect database including data integrity and data entry standards. Internal expert in direct marketing disciplines to monitor and forecast revenue. Provide timely, accurate and insightful analysis, reporting, and presentations. Analyze external and internal customer data. Provide analysis of customer buying activity as needed for marketing. Provide market and customer insights to support key strategic questions and initiatives. Responsible for tracking, reporting and analyzing the performance of marketing activity. Coach team members on data integrity and reporting. Ad hoc projects as needed. The Marketing Business Analyst will possess the following:EXPERIENCE REQUIRED Bachelor's degree in finance, business or closely related field. 3+ years of business analyst experience. Strong leadership skills with a positive presence. Strong drive and sense of urgency. A self-start, ability to work both independently and cross functionally. Experience with Sage 100 and Seradex preferred. Excellent written and verbal communication skills. Equal Opportunity Employer The compensation philosophy reflects the Company's reasonable expectation at the time of posting. Actual compensation is influenced by a variety of factors including, but not limited to skills, experience level, and overall qualifications. This role may also be eligible to participate in a discretionary incentive program, subject to the rule governing the program.