Educated Solutions Corp
Product Marketing Manager
Educated Solutions Corp, San Francisco, California, United States, 94199
LocationSan Francisco,CA
Description
ESC has an exciting opportunity for a
Product Marketing Manager
working
hybrid
in
San Francisco, CA
to support our premier client's Music Growth and Marketing team. The ideal candidate will have a strong background in digital marketing and tech. This is a
10-month
contract role
that provides valuable experience at the crossroads of technology and music entertainment, working with culturally relevant products such as promoting festivals, working with Top 40 artists, new albums, artists of the month, etc. This is a high impact role with opportunity to learn and grow in the industry.
Responsibilities:
Drive global In-app Messaging (IAM) strategy, testing, and execution globally for team to drive upgrades, engagement, and retention.Responsible for developing requirements for Marketing tools with product and tech teams.Optimize sign-in rates and funnel analytics with BIEs and Data Science. Set KPIs, establish reporting and review in-app messaging measurement and performance.Own strategy, execution and performance in app marketing campaigns, including all messaging and translation. Establish ongoing creative refresh and optimization program, working closely with design team.Test and learn across new placement modals, managing multivariate and A/B testing campaigns, strong analytical ability and data analysis. Sharing findings with stakeholders and cross-functional teams.Complete weekly, monthly, and quarterly performance business reviews and projections for each country, showcasing results the team has delivered and presenting to country and executive leadership.Verbal and written communication. Input on GTM strategy. Comfortable writing and documenting findings.Cross functional collaboration. Promotions, finance, creative, copy, and other marketing teams.Required Skills:
Bachelor's degree or higher5+ years of experience in digital marketing/tech backgroundStrong industry background in tech, growth marketing, product management, performance marketing, or digital marketing.Strong verbal and written communication skillsProven experience working with cross-functional teams and managing stakeholders.Ability to analyze data, pulling reports and sharing findings with teams.Preferred Skills:
Basic coding background - ability to manipulate code (font, color, etc.)Experience with product-building, channel level/CRM tools (Salesforce, Google Analytics, MailChimp, etc.)Experience with in-app messaging and marketing platforms (Braze, Iterable, LeanPlum, Swrve, Adobe, Localytics, etc.)Experience with data analytics and visualization platforms (Adobe Analytics, Amplitude, Tableau, Mode, Thoughtspot, etc.)Music/entertainment background
Description
ESC has an exciting opportunity for a
Product Marketing Manager
working
hybrid
in
San Francisco, CA
to support our premier client's Music Growth and Marketing team. The ideal candidate will have a strong background in digital marketing and tech. This is a
10-month
contract role
that provides valuable experience at the crossroads of technology and music entertainment, working with culturally relevant products such as promoting festivals, working with Top 40 artists, new albums, artists of the month, etc. This is a high impact role with opportunity to learn and grow in the industry.
Responsibilities:
Drive global In-app Messaging (IAM) strategy, testing, and execution globally for team to drive upgrades, engagement, and retention.Responsible for developing requirements for Marketing tools with product and tech teams.Optimize sign-in rates and funnel analytics with BIEs and Data Science. Set KPIs, establish reporting and review in-app messaging measurement and performance.Own strategy, execution and performance in app marketing campaigns, including all messaging and translation. Establish ongoing creative refresh and optimization program, working closely with design team.Test and learn across new placement modals, managing multivariate and A/B testing campaigns, strong analytical ability and data analysis. Sharing findings with stakeholders and cross-functional teams.Complete weekly, monthly, and quarterly performance business reviews and projections for each country, showcasing results the team has delivered and presenting to country and executive leadership.Verbal and written communication. Input on GTM strategy. Comfortable writing and documenting findings.Cross functional collaboration. Promotions, finance, creative, copy, and other marketing teams.Required Skills:
Bachelor's degree or higher5+ years of experience in digital marketing/tech backgroundStrong industry background in tech, growth marketing, product management, performance marketing, or digital marketing.Strong verbal and written communication skillsProven experience working with cross-functional teams and managing stakeholders.Ability to analyze data, pulling reports and sharing findings with teams.Preferred Skills:
Basic coding background - ability to manipulate code (font, color, etc.)Experience with product-building, channel level/CRM tools (Salesforce, Google Analytics, MailChimp, etc.)Experience with in-app messaging and marketing platforms (Braze, Iterable, LeanPlum, Swrve, Adobe, Localytics, etc.)Experience with data analytics and visualization platforms (Adobe Analytics, Amplitude, Tableau, Mode, Thoughtspot, etc.)Music/entertainment background