The Symicor Group
VP of Marketing – To $150K – New Haven, CT – Job # 3372
The Symicor Group, New Haven, Connecticut, us, 06540
VP of Marketing – To $150K – New Haven, CT – Job # 3372
Who We Are
The Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & Rockport, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves!We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you.The Position
Our client is seeking to fill a VP of Marketing role in the New Haven, CT market. The successful candidate will be responsible for developing, managing, and implementing organization-wide marketing and business development programs to increase customer engagement and support the bank’s growth initiatives. Direct oversight of Marketing and Business Development teams. The Vice President Marketing & Strategic Growth works under the direction of the SVP/Chief Lending & Growth Officer and requires minimal supervision.The position includes a salary of up to $150K and an excellent benefits package.
(This is not a remote position)
VP of Marketing responsibilities include:Develops and executes enterprise brand equity, marketing and communication strategies that align with the bank’s mission and strategic goals.Develops and executes digital marketing, social media, content marketing, and online advertising to drive awareness, engagement, and conversions.Directs the organization’s social media strategy, ensuring active and engaging presence across relevant platforms.Prepares budget and executes annual marketing and business development plan in coordination with the bank’s Strategic Plan.Manages bank website and messaging across all member-facing platforms to ensure compliance and maximize engagement potential.Responsible for the image of branches and facilities from a brand/marketing standpoint.Utilizes available data to drive business decisions and analyzes the performance of marketing campaigns against key performance indicators.Undertakes market research studies and surveys to better understand the market and member preferences.Manages the bank’s community giving efforts and represents the bank at various community events.Oversees, retains, develops, and directs the Marketing and Business Development teams.Evaluates and recommends the appropriate staffing needs of the department.Promotes and maintains a positive work atmosphere by recognizing top performers.Keeps abreast of industry developments including changes in regulations and technology.Ensures adherence to company policies and procedures.Performs additional duties as required.Who Are You?
You’re someone who wants to influence your own development. You’re looking for an opportunity where you can pursue your interests and your passion.You also bring the following skills and experience:Bachelor’s degree in marketing, communication, business administration or related field required.Minimum of 7 years of working experience in financial services industry preferred.Minimum of 3 years of management experience.Outstanding communication and organizational skills with a focus on teamwork and project management.Proven knowledge of marketing, customer experience, brand, product, and service management theory.Highly organized, creative, and strategic thinker with strong understanding of marketing strategies.Results driven, self-motivated with strong analytical skills.Exceptional knowledge of Microsoft Office, specifically Word, PowerPoint, and Excel.The next step is yours. Email us your current resume along with the position you are considering to:
#J-18808-Ljbffr
Who We Are
The Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & Rockport, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves!We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you.The Position
Our client is seeking to fill a VP of Marketing role in the New Haven, CT market. The successful candidate will be responsible for developing, managing, and implementing organization-wide marketing and business development programs to increase customer engagement and support the bank’s growth initiatives. Direct oversight of Marketing and Business Development teams. The Vice President Marketing & Strategic Growth works under the direction of the SVP/Chief Lending & Growth Officer and requires minimal supervision.The position includes a salary of up to $150K and an excellent benefits package.
(This is not a remote position)
VP of Marketing responsibilities include:Develops and executes enterprise brand equity, marketing and communication strategies that align with the bank’s mission and strategic goals.Develops and executes digital marketing, social media, content marketing, and online advertising to drive awareness, engagement, and conversions.Directs the organization’s social media strategy, ensuring active and engaging presence across relevant platforms.Prepares budget and executes annual marketing and business development plan in coordination with the bank’s Strategic Plan.Manages bank website and messaging across all member-facing platforms to ensure compliance and maximize engagement potential.Responsible for the image of branches and facilities from a brand/marketing standpoint.Utilizes available data to drive business decisions and analyzes the performance of marketing campaigns against key performance indicators.Undertakes market research studies and surveys to better understand the market and member preferences.Manages the bank’s community giving efforts and represents the bank at various community events.Oversees, retains, develops, and directs the Marketing and Business Development teams.Evaluates and recommends the appropriate staffing needs of the department.Promotes and maintains a positive work atmosphere by recognizing top performers.Keeps abreast of industry developments including changes in regulations and technology.Ensures adherence to company policies and procedures.Performs additional duties as required.Who Are You?
You’re someone who wants to influence your own development. You’re looking for an opportunity where you can pursue your interests and your passion.You also bring the following skills and experience:Bachelor’s degree in marketing, communication, business administration or related field required.Minimum of 7 years of working experience in financial services industry preferred.Minimum of 3 years of management experience.Outstanding communication and organizational skills with a focus on teamwork and project management.Proven knowledge of marketing, customer experience, brand, product, and service management theory.Highly organized, creative, and strategic thinker with strong understanding of marketing strategies.Results driven, self-motivated with strong analytical skills.Exceptional knowledge of Microsoft Office, specifically Word, PowerPoint, and Excel.The next step is yours. Email us your current resume along with the position you are considering to:
#J-18808-Ljbffr