Kontoor Brands, Inc
Senior Manager, CDP & Marketing Automations
Kontoor Brands, Inc, Greensboro, North Carolina, us, 27497
Employer Industry:
Apparel and Retail
Why Consider this Job Opportunity:Competitive salary up to $150,000Opportunity for career advancement and growth within the organizationComprehensive benefits package including health, wellness, and financial supportRemote work flexibility availableChance to work with a global team and impact customer data programsSupportive work environment promoting diversity and inclusion
What to Expect (Job Responsibilities):Develop and manage implementation of customer data platform (CDP) roadmap for North America and EuropeManage email, SMS, Narvar order tracking, and browser messaging platform roadmap for North America and EuropeParticipate in agile development ceremonies to ensure consistent customer segmentsServe as subject matter expert for CDP and Salesforce Marketing CloudImplement data cleansing, hygiene, and append processes
What is Required (Qualifications):Bachelor’s degree in business-related field preferred; MBA preferred3-5 years of experience in a global product or platform manager roleExperience with Salesforce Marketing Cloud and CDP platformsKnowledge of email and SMS marketing platformsStrong skills in CRM platforms for omnichannel retail
How to Stand Out (Preferred Qualifications):Experience with BlueConic CDPKnowledge of SQL and information architectureFamiliarity with DSP, DMP, and other martech platformsPrevious experience in personalization platforms
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Apparel and Retail
Why Consider this Job Opportunity:Competitive salary up to $150,000Opportunity for career advancement and growth within the organizationComprehensive benefits package including health, wellness, and financial supportRemote work flexibility availableChance to work with a global team and impact customer data programsSupportive work environment promoting diversity and inclusion
What to Expect (Job Responsibilities):Develop and manage implementation of customer data platform (CDP) roadmap for North America and EuropeManage email, SMS, Narvar order tracking, and browser messaging platform roadmap for North America and EuropeParticipate in agile development ceremonies to ensure consistent customer segmentsServe as subject matter expert for CDP and Salesforce Marketing CloudImplement data cleansing, hygiene, and append processes
What is Required (Qualifications):Bachelor’s degree in business-related field preferred; MBA preferred3-5 years of experience in a global product or platform manager roleExperience with Salesforce Marketing Cloud and CDP platformsKnowledge of email and SMS marketing platformsStrong skills in CRM platforms for omnichannel retail
How to Stand Out (Preferred Qualifications):Experience with BlueConic CDPKnowledge of SQL and information architectureFamiliarity with DSP, DMP, and other martech platformsPrevious experience in personalization platforms
#J-18808-Ljbffr