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Ursus Inc

Associate Digital Marketing Manager

Ursus Inc, Pleasanton, California, United States, 94566


JOB TITLE:

Associate Digital Marketing ManagerLOCATION:

Pleasanton, CA (50% remote)DURATION:

6 monthsRATE RANGE:

$50-$55/hr

**TOP 3 SKILLS:**2-3 years of relevant experience in digital marketing or web content management.Experience coordinating new web page buildsProficiency with content management systems, Google Docs, and PM tools

SUMMARY:

This contract position is in the Global Digital Marketing team and will play a significant role in the mission to drive personalized and connected experiences that engage audiences and accelerate business outcomes. This role and the team are in the broader Global Field & Go-to-Market team who drive integrated marketing plans to generate demand in the markets we serve across the globe.

We fuel our growth by delivering impactful experiences that differentiate us to our global audiences and demonstrate how they can gain competitive advantage to move business forever forward. The team is thinking bigger and bolder than ever before, fostering a higher tolerance for risk, to support building higher levels of brand equity and reputation to achieve greater lead attainment for sales.

As an Associate Digital Marketing Manager, you will play a key role in supporting our Sr. Digital Marketing Managers in maintaining and optimizing our digital presence. You will be responsible for coordinating and managing various web-related initiatives that support our overall marketing strategy. This includes collaborating with cross-functional teams to ensure the timely and accurate execution of tasks. The ideal candidate is meticulous, proactive, familiar with digital marketing processes, and eager to work in a fast-paced environment.

RESPONSIBILITIES:Manage and maintain content documents to support the editorial and web production teams.Coordinate new web page builds and manage updates to existing web pages.Oversee quality assurance (QA) tasks to ensure error-free web experiences.Implement and launch Drift playbooks to enhance customer engagement.Manage web page retirements and site cleanup tasks to maintain a streamlined digital experience.Maintain dashboards in Adobe Analytics to track and report on web performance.Coordinate and implement homepage announcements.QUALIFICATIONS:

Bachelor's degree in marketing or a related field.2-3 years of relevant experience in digital marketing or web content management.Proficiency with content management systems (CMS) and web development processes.Experience with Adobe Analytics or other digital analytics tools.Experience with Drift or similar chatbot platforms.Strong organizational and project management skills.Detail-oriented with a strong focus on accuracy.Other Qualifications:

Experience working in a fast-paced environment.Familiarity with web performance optimization techniques.Basic understanding of SEO principles and best practices.Experience coordinating with cross-functional teams.Strong communication and collaboration skills.bility to manage multiple projects and prioritize effectively.

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