Devo
Product Marketing Manager, Channel
Devo, Boston, Massachusetts, us, 02298
Description
Devo replaces traditional SIEMs with a real-time security data platform. Its integrated platform serves as the foundation of security operations and includes data-powered SIEM, SOAR, and UEBA. AI and intelligent automation help security teams work faster and smarter so they can make the right decisions in real time.
Headquartered in Boston, Mass., Devo is backed by Insight Partners, Georgian, and Bessemer Venture Partners. Learn more at www.devo.com.
Devo is a privately held, hyper-growth SaaS company, and we are looking for a Product Marketing Specialist who is passionate about cybersecurity, building strong connections with our buyers and partners, and making a positive impact on enterprises and the community.
We are searching for a versatile and experienced Product Marketing Manager, Channel who will play a pivotal role at the intersection of product and partner marketing at Devo. You will be responsible for executing strategies that effectively position and market our products both directly to buyers and jointly with our channel partners, primarily Managed Security Service Providers (MSSPs), Global Systems Integrators (GSIs), and resellers.
Responsibilies:Product Positioning and Messaging: Craft compelling product positioning and messaging that resonates with both direct customers and partners' customers, highlighting the unique joint value proposition of Devo and the partner's solutions.Enablement and Collateral Development: Build and deliver comprehensive marketing materials, sales tools, training programs, and compelling content (including joint solution briefs, presentations, and call scripts) that equip partners and Devo sellers to effectively represent, sell, and drive sales for Devo's products.Market-with-channel motions: Collaborate with channel partners to develop and execute joint go-to-market plans and co-marketing campaigns-including self-service partner-led campaigns, via a Partner Relationship Management (PRM) platform, and Devo-led campaigns-that maximize reach and impact.Product Launches: Lead the cross-functional execution of product launches and releases, ensuring successful market introduction through both direct and partner channels.Connect With Partners: Build and nurture strong relationships with key MSSP, GSI, and reseller partners, acting as their primary product marketing liaison and ensuring their needs are met.Performance Measurement and Optimization: T rack, analyze, and report on the effectiveness of both product and partner marketing initiatives, using data-driven insights to optimize strategies and drive continuous improvement.Qualifications:
8-10 years of product marketing experience, with a proven track record of success in both product and channel marketing within the cybersecurity industry.Experience in marketing security operations technologies, including SIEM, SOAR, and UEBA.Deep expertise in product positioning, messaging, and value proposition development.Proven ability to create and execute effective marketing strategies across multiple channels.Strong analytical skills and a data-driven approach to decision-making.Exceptional communication and collaboration skills, capable of building strong relationships with both internal and external stakeholders.Education: Bachelor's degree in marketing, business, or a related field.Additional requirements:
Familiarity with working with AWS as an ISV partner is a plusExcellent writing, presentation, and public speaking skills.Comfortable with ambiguity and able to adapt quickly.Proficiency in Hubspot, Salesforce, and MindMatrix (or equivalent PRM) platforms.Willingness to travel as needed to support partner activities and events.Why work at Devo?
Be part of an international company with a strong team culture that celebrates success. Share our core values: Be bold - Be Inventive - Be humble - Be an ally.Work in an environment that will challenge you and enable you to grow as a professional with training and professional development to help you reach your goals.Comprehensive Benefits including Healthcare 401K, Employee Stock Option plan, Employee referral program, and so much more!
Devo does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, sexual orientation, marital status or disability (in compliance with the Americans with Disabilities Act) with respect to employment opportunities.Don't meet every single requirement? At Devo we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
At Devo, diversity and inclusion means more than treating employees well and making them feel welcome. It is a commitment to hiring people who bring different insights because of their unique perspectives, ways of thinking, and prior experiences.
We intend to continue hiring great people and protecting our culture so everyone can be themselves and speak their minds. That way Devo will always be a place filled with purpose, energy, hard work, thoughtfulness, and respect.
To All Agencies: Please, no phone calls or emails to any employee of Devo outside of the Talent Acquisition team. Devo's policy is to only accept resumes from agencies via the Devo Agency Portal. Agencies must have a valid fee agreement in place and they must have been assigned the specific requisition to which they submit resumes, by the Talent Acquisition team. Any resume submitted outside of this process will be deemed the sole property of Devo and in the event a candidate is submitted outside of this policy is hired, no fee or payment of any kind will be paid
Devo replaces traditional SIEMs with a real-time security data platform. Its integrated platform serves as the foundation of security operations and includes data-powered SIEM, SOAR, and UEBA. AI and intelligent automation help security teams work faster and smarter so they can make the right decisions in real time.
Headquartered in Boston, Mass., Devo is backed by Insight Partners, Georgian, and Bessemer Venture Partners. Learn more at www.devo.com.
Devo is a privately held, hyper-growth SaaS company, and we are looking for a Product Marketing Specialist who is passionate about cybersecurity, building strong connections with our buyers and partners, and making a positive impact on enterprises and the community.
We are searching for a versatile and experienced Product Marketing Manager, Channel who will play a pivotal role at the intersection of product and partner marketing at Devo. You will be responsible for executing strategies that effectively position and market our products both directly to buyers and jointly with our channel partners, primarily Managed Security Service Providers (MSSPs), Global Systems Integrators (GSIs), and resellers.
Responsibilies:Product Positioning and Messaging: Craft compelling product positioning and messaging that resonates with both direct customers and partners' customers, highlighting the unique joint value proposition of Devo and the partner's solutions.Enablement and Collateral Development: Build and deliver comprehensive marketing materials, sales tools, training programs, and compelling content (including joint solution briefs, presentations, and call scripts) that equip partners and Devo sellers to effectively represent, sell, and drive sales for Devo's products.Market-with-channel motions: Collaborate with channel partners to develop and execute joint go-to-market plans and co-marketing campaigns-including self-service partner-led campaigns, via a Partner Relationship Management (PRM) platform, and Devo-led campaigns-that maximize reach and impact.Product Launches: Lead the cross-functional execution of product launches and releases, ensuring successful market introduction through both direct and partner channels.Connect With Partners: Build and nurture strong relationships with key MSSP, GSI, and reseller partners, acting as their primary product marketing liaison and ensuring their needs are met.Performance Measurement and Optimization: T rack, analyze, and report on the effectiveness of both product and partner marketing initiatives, using data-driven insights to optimize strategies and drive continuous improvement.Qualifications:
8-10 years of product marketing experience, with a proven track record of success in both product and channel marketing within the cybersecurity industry.Experience in marketing security operations technologies, including SIEM, SOAR, and UEBA.Deep expertise in product positioning, messaging, and value proposition development.Proven ability to create and execute effective marketing strategies across multiple channels.Strong analytical skills and a data-driven approach to decision-making.Exceptional communication and collaboration skills, capable of building strong relationships with both internal and external stakeholders.Education: Bachelor's degree in marketing, business, or a related field.Additional requirements:
Familiarity with working with AWS as an ISV partner is a plusExcellent writing, presentation, and public speaking skills.Comfortable with ambiguity and able to adapt quickly.Proficiency in Hubspot, Salesforce, and MindMatrix (or equivalent PRM) platforms.Willingness to travel as needed to support partner activities and events.Why work at Devo?
Be part of an international company with a strong team culture that celebrates success. Share our core values: Be bold - Be Inventive - Be humble - Be an ally.Work in an environment that will challenge you and enable you to grow as a professional with training and professional development to help you reach your goals.Comprehensive Benefits including Healthcare 401K, Employee Stock Option plan, Employee referral program, and so much more!
Devo does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, sexual orientation, marital status or disability (in compliance with the Americans with Disabilities Act) with respect to employment opportunities.Don't meet every single requirement? At Devo we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
At Devo, diversity and inclusion means more than treating employees well and making them feel welcome. It is a commitment to hiring people who bring different insights because of their unique perspectives, ways of thinking, and prior experiences.
We intend to continue hiring great people and protecting our culture so everyone can be themselves and speak their minds. That way Devo will always be a place filled with purpose, energy, hard work, thoughtfulness, and respect.
To All Agencies: Please, no phone calls or emails to any employee of Devo outside of the Talent Acquisition team. Devo's policy is to only accept resumes from agencies via the Devo Agency Portal. Agencies must have a valid fee agreement in place and they must have been assigned the specific requisition to which they submit resumes, by the Talent Acquisition team. Any resume submitted outside of this process will be deemed the sole property of Devo and in the event a candidate is submitted outside of this policy is hired, no fee or payment of any kind will be paid