Director of Marketing and Promotions

High Point University is seeking a full-time Director of Marketing and Promotions. The Director of Marketing and Promotions will work directly with the Assistant Athletic Director for Marketing to create a distinct gameday experience while strengthening the High Point University brand in the local community.QUALIFICATIONS:EducationBachelor’s degree in Sports Management, Business or related field or equivalent experience requiredExperience and TrainingMinimum 1 years’ sales/marketing/development experience requiredDemonstrated understanding of marketing, college athletics and revenue production requiredMinimum 1 years’ experience in NCAA Division I Athletic Department preferredKnowledge, Skills, Ability:Strong interpersonal skills and ability to work with othersTop-notch customer service skills and commitment to fan experienceAbility to develop and maintain relationships with potential sponsors and donorsAbility to design marketing materials; proficient in use of Microsoft Office products and Adobe Creative SuiteAbility to think creatively and act independentlyStrong oral and written communications skillsAbility to manage a flexible schedule, including travel and attendance at all home and select road athletic eventsESSENTIAL FUNCTIONS :Help generate revenue, interest and awareness for 17 athletic programs at High PointAssist with the development and implementation of season ticket campaigns, group sales and single game ticket sales in order to increase attendanceProvide support for all aspects of gameday promotions and maximize gameday experienceIncrease Community support and involvement to brand HPU as High Point’s TEAMAssist with sponsorship cultivation opportunities by identifying sponsors for solicitation and cultivating existing relationshipsImplement advertising campaigns for specific sports including ticket salesPromote athletic events by designing materials, utilizing campus e-mails, campus TV’s, flyers, social media, campus and student organizationsWork with community groups, guest acts, and large groups to entertain and enhance the game day atmosphereWrite game scripts including the timeline for band, dance, and cheerLead on-court promotions and coordinate crowd giveaways with sponsorsOrchestrate video board graphics and audioSchedule and organize live National Anthem performances, halftime acts, and special presentations for specific sportsFor more information regarding this position please contact Dan Hauser, Vice President and Director of Athletics at

dhauser@highpoint.edu .

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