Senior Marketing Manager, Ad Operations

OverviewMicrosoft's Global Media Team is a diverse, collaborative, solutions-oriented team committed to planning, activating and fiscally managing all paid media/advertising across Microsoft. The team works across business groups to tie objectives, insights and innovation together to drive business impact through world-class media/advertising strategies, plans and results. The team's responsibilities extend to driving market intelligence and contributing to Microsoft's media innovation across media channels and ad tech. The open role on the Global Media team is for Senior Marketing Manager, Ad Operations. In this role, you will be an integral part of the Media Operations team and have the opportunity to drive impact and innovation across ad tech partnerships, media stewardship & brand safety, privacy & legal compliance, and critical engineering projects. We are seeking an experienced ad operations practitioner who is a proactive and creative problem-solver, builds trust with partners they work with, and will foster a collaborative and inclusive work environment that encourages innovation, growth, and professional development. What our team will do for you: Give you the opportunity build on your strengths and grow your skills by learning from others at Microsoft and from industry leaders. Create a diverse and inclusive culture where you will be supported as your authentic self, where all voices are heard, and where everyone does their best work as a result. Encourage experiences that allow you to learn, collaborate and contribute to your career development. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.ResponsibilitiesSupport the Global Media team and internal stakeholders with the development, enablement, and maintenance of digital campaign measurement solutions for all paid media/advertising campaigns. Document each measurement solutions capabilities and limitations within Microsoft's various web environments Develop implementation and use-guide for each measurement solution Ensure compliance of all established processes and procedure related to use of each measurement solution across internal Microsoft teams and agency partners Partner closely with other operations, marketing, engineering, and analytics teams (internal and external) to drive implementation of established AdOps solutions for paid media and compliance with best practices Manage and advise on Microsoft's 1st Party/3rd Party media tagging and tracking solutions. Partner with internal teams and 3rd party media and creative agencies to drive consistency across Microsoft's campaign tracking instrumentation for site and other business analytics. Develop site solution designs, and specifications documents, for all Microsoft's paid media/advertising campaigns, defining site Key Performance Indicators (KPIs) measurement, instrumentation, via coordination with other site ownersOtherEmbody our culture and values