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Publicis Groupe

Analyst, Integrated Investment

Publicis Groupe, Atlanta, Georgia, United States, 30383


Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.Job Description

This position requires a highly motivated person to lead the day-to-day execution of a(n) account(s). They will be activating digital/print strategic plan development and all aspects of implementation.Responsibilities:Assist with planning and implementation for client accounts across digital and magazineTraining/Support for Assistant Planners in billing, reporting, trafficking, analytics and researchAssist in presentation of data, insights and media to clientsIntimate knowledge of consumer habits & touchpoints, i.e. magazine, digital mobile, social, videoCraft knowledgeable and relevant POVs that assess media opportunities and place appropriate valueManage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliationsAssist supervisor in negotiation of Buys, Makegoods, Positioning, Value Add NegotiationsDraw actionable insights based off syndicated data, i.e. competitive, consumer etc.Build relationships with sales reps to analyze value and applicability of media vehicles for client media planCreate dynamic presentations that effectively communicate to our clientsMaintain a knowledge of all ad serving platforms across platform: Medialets, Vindico, DFAPrepare and deliver buying and or digital trafficking specs and guidelinesContinuously search for opportunities to be positive and to share the positive side to every situationQualifications

Bachelor’s Degree; related internship experience strongly preferred1-2 years of media buying/planning experienceMust have strong analytical, research, and quantitative skillsMust have excellent verbal and written communication skills, interpersonal skills, detail-orientation, follow-though skillsMust be hard-working, resourceful and thrive in a fast-paced environmentAdvanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc.Additional Information

All your information will be kept confidential according to EEO guidelines.

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