Ursus
CDP Engineer
Ursus, Pleasanton, California, United States, 94566
JOB TITLE:
CDP EngineerLOCATION:
Pleasanton, CADURATION:
Through Jan 31, 2025. Opportunity to extendRATE RANGE:
$95-$105/hrTOP 3 SKILLS:8+ years demonstrating a deep understanding of data architecture principles, including data modeling, integration patterns, and ETL processes.4+ years of hands-on experience configuring Adobe Experience Platform RTCDP.Experience working with data warehouse solutions.RESPONSIBILITIES:Develop and maintain the organization's Customer Data Platform (CDP) tech strategy, ensuring alignment with business objectives and customer experience goals.Lead the integration of diverse data sources into the CDP, including customer interactions, transactions, demographics, and behavioral data.Design data pipelines and workflows to automate the ingestion, transformation, and enrichment of data for analysis and activation purposes.Implement data quality measures and monitoring mechanisms to identify and address data inconsistencies, errors, and anomalies.Partner with marketing teams to operationalize CDP capabilities for targeted marketing campaigns, content personalization, and customer journey optimization.Integrate CDP with marketing automation platforms, CRM systems, and other marketing technologies to enable omnichannel engagement and attribution.Measure and analyze the effectiveness of marketing initiatives, leveraging CDP data to optimize segmentation, targeting, and messaging strategies.Collaborate with IT, security, and compliance teams to ensure the alignment of CDP initiatives with architectural standards, regulatory requirements, and data privacy regulations.Stay current with industry trends, emerging technologies, and best practices related to customer data management, analytics, and marketing technology.QUALIFICATIONS:Basic QualificationsBachelor's or Master's degree in Computer Science, Information Systems, or related field.8+ years demonstrating a deep understanding of data architecture principles, including data modeling, integration patterns, and ETL processes.4+ years of hands-on experience configuring Adobe Experience Platform RTCDP, including creating schemas, ingesting data from a variety of sources, configuring identity resolution, creating customer profiles, private identity graph and connecting destinations for activation.Knowledge of using XDM, Target, Attribution AI, Customer AI, DMP & CJA.Experience with Adobe Tags (formerly called 'Launch') and AEP WebSDK implementation.Experience with Javascript and Python.Experience working with APIs.Experience working with data warehouse solutions such as Amazon Redshift, Google BigQuery, Snowflake, etc.Other QualificationsAdobe Certified Expert (ACE) in RT-CDP encouraged.Strong analytical and problem-solving skills, with the ability to translate business requirements into technical solutions.Familiarity with marketing technologies such as marketing automation platforms, CRM systems, and digital analytics tools.IND123
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CDP EngineerLOCATION:
Pleasanton, CADURATION:
Through Jan 31, 2025. Opportunity to extendRATE RANGE:
$95-$105/hrTOP 3 SKILLS:8+ years demonstrating a deep understanding of data architecture principles, including data modeling, integration patterns, and ETL processes.4+ years of hands-on experience configuring Adobe Experience Platform RTCDP.Experience working with data warehouse solutions.RESPONSIBILITIES:Develop and maintain the organization's Customer Data Platform (CDP) tech strategy, ensuring alignment with business objectives and customer experience goals.Lead the integration of diverse data sources into the CDP, including customer interactions, transactions, demographics, and behavioral data.Design data pipelines and workflows to automate the ingestion, transformation, and enrichment of data for analysis and activation purposes.Implement data quality measures and monitoring mechanisms to identify and address data inconsistencies, errors, and anomalies.Partner with marketing teams to operationalize CDP capabilities for targeted marketing campaigns, content personalization, and customer journey optimization.Integrate CDP with marketing automation platforms, CRM systems, and other marketing technologies to enable omnichannel engagement and attribution.Measure and analyze the effectiveness of marketing initiatives, leveraging CDP data to optimize segmentation, targeting, and messaging strategies.Collaborate with IT, security, and compliance teams to ensure the alignment of CDP initiatives with architectural standards, regulatory requirements, and data privacy regulations.Stay current with industry trends, emerging technologies, and best practices related to customer data management, analytics, and marketing technology.QUALIFICATIONS:Basic QualificationsBachelor's or Master's degree in Computer Science, Information Systems, or related field.8+ years demonstrating a deep understanding of data architecture principles, including data modeling, integration patterns, and ETL processes.4+ years of hands-on experience configuring Adobe Experience Platform RTCDP, including creating schemas, ingesting data from a variety of sources, configuring identity resolution, creating customer profiles, private identity graph and connecting destinations for activation.Knowledge of using XDM, Target, Attribution AI, Customer AI, DMP & CJA.Experience with Adobe Tags (formerly called 'Launch') and AEP WebSDK implementation.Experience with Javascript and Python.Experience working with APIs.Experience working with data warehouse solutions such as Amazon Redshift, Google BigQuery, Snowflake, etc.Other QualificationsAdobe Certified Expert (ACE) in RT-CDP encouraged.Strong analytical and problem-solving skills, with the ability to translate business requirements into technical solutions.Familiarity with marketing technologies such as marketing automation platforms, CRM systems, and digital analytics tools.IND123
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