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Verkada

VP of Growth Marketing (AMER)

Verkada, San Mateo, California, United States, 94409


Who We AreVerkada is the largest cloud-based B2B physical security platform company in the world. Only Verkada offers six product lines - video security cameras, access control, environmental sensors, alarms, workplace and intercoms - integrated with a single cloud-based software platform.Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 16 offices across three continents, 1,900+ full-time employees and 25,000+ customers across 70+ countries.OverviewAt Verkada, we're known to push traditional boundaries, and our B2B marketing efforts are no exception. As our VP of Growth Marketing (Americas), you'll lead demand generation for our biggest market: North and South America. You'll build and manage a team of entrepreneurial marketers, all united by one goal: getting things done.We're here to shake up B2B marketing, and we need a hands-on leader who can scale teams, conceptualize new strategies to make an impact in a rapid pace environment. You'll report directly to the CMO, work closely with the exec team, and have full ownership of the most numbers-driven segment in marketing-the one that fuels Verkada's growth.This role is on-site at our San Mateo HQ, five days a week.ResponsibilitiesOwn the top of the funnel pipeline number for the Americas.Build and mold high caliber teams.Find arbitrage, conceptualize and test new experimental campaigns that can help drive revenue at higher efficiency as we scale.Manage an annual budget in the tens of millions.Create authentic messaging and promotions with our content and creative team that move prospects quickly through the funnel.Positively engage with a fast-growing Sales team and leadership to ensure marketing efforts convert into real opportunities down the funnel.Leverage key channels such as digital advertising, web marketing, paid search, email marketing, nurturing, webinars, direct mail, events, field activities, outbound calling and more.QualificationsA hacker's type mentality full of curiosity and creativity.Proven leader with deep experience leading large, global demand generation or growth organizations and marketing campaigns.At least 12 years of work experience.At least 3 years in Director, VP or Head of Marketing role.Impeccable quantitative ability and analytical skills.Strong ability to work cross-departmentally to prioritize multiple initiatives with various conflicting stakeholders.Strong ability to hire and manage the top 5% of candidates and leaders.Inbox 0 type personality and roll up your sleeves type mentality.Pay DisclosureAt Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. This estimate can vary based on the factors described above, so the actual starting annual base salary may be above or below this range. This estimate is also just one component of Verkada's total rewards package.Estimated Annual Pay Range:

$250,000 — $350,000 USDVerkada Is An Equal Opportunity EmployerAs an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.Your application will be handled in accordance with our Candidate Privacy Policy.

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