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3300 Burger King Company, LLC

Manager, Media, Burger King, US&C

3300 Burger King Company, LLC, Miami, Florida, us, 33222


Manager, Media, Burger King, US&C

Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS.Restaurant Brands International is looking for a Media Manager to join us full-time in Miami, FL to enable close collaboration with the rest of the Burger King teams, guiding and directing media strategy and activation. The Media Manager will be accountable for executing brand + ecomm focused media strategies and leading tactical media planning for the US market.The Media team drives the strategy, execution, and innovation across all paid brand touchpoints, including TV, CTV, OLV, Display, Social, Audio, OOH, and Cashback. It is responsible for translating big picture business challenges into media solutions measured by a variety of KPIs including revenue, conversion, and traffic.Role Responsibilities:Partner with management to drive media agency planning and buying across the US.Work closely with media agency and department management in developing media briefs including budgets, audience strategy, and tactics across all linear / digital media touchpoints.Work closely with agencies to ensure media reporting is accurate and delivers actionable insight and optimizations in a timely manner.Assist with marketing ad fund management, monitoring monthly / quarterly financial accruals of all plans.Elevate performance analysis to leadership, distilling all measurable metrics into contextually relevant business impact.Develop and direct media testing roadmaps within media plans, with pointed focus on increasing revenue and driving innovation tied to overarching brand goals.Ensure optimal consumer experience across purchase journey where Media is a touchpoint, while working with internal stakeholders including Analytics, Digital, and Brand team.Maintain in-depth knowledge of media landscape and trends, championing bold and creative ideas.Provide Point of Views (POVs) related to potential partnerships or sponsorships when applicable.Ensure accurate and timely budget management across all media channels.Aid in developing local media efforts for future products releases and local franchisee support.Support ecommerce and data acceleration in partnership with internal teams (Digital, tech, analytics)Assist upper management in developing and implementing both long- and short-term strategies.Comfort owning and communicating directly with marketing leadership and cross-team leaders on questions/concerns and specific media initiatives.Helps evaluate timelines and manage day to day deliverables.Role Qualifications:Experience with full funnel media campaigns. QSR knowledge is a plus.Understanding of all media channels and experience coordinating across multiple media disciplines.Ability to coordinate with creative agencies on creative assets and accounts needs.Ability to coordinate with multi-channel teams to design cutting-edge, strategic, and thoughtful integrated media plans across channels, with an emphasis on ecommerce.Comfort owning and communicating directly with other teams on questions/concerns and specific media initiatives.Experience with analyzing competitive landscapes, using reports from agency tools and compiling insights.Managing a large media budget and flowchart and spend documents.Drive media channel selection and be forward thinking on new opportunities.Bachelor’s degree or equivalent experienceMinimum 3+ years of total media planning experienceIdeally familiar with Mediatools/Guideline - Nielsen Ad Intel, iSpot, Pathmatics, Web Analytics, Ad Servers, Media Research tools, etc.Must be very comfortable working with Microsoft office suite – Outlook, Excel, PowerPoint.Must be solution oriented, able to dissect information, see opportunities, preempt issues, and find solutions.Must have excellent oral and written skills to include formal presentation experience and the ability to prepare and present presentations.Must have the ability to interface and maintain excellent professional relationships with a variety of audiences including company leadership, partners/vendors, field marketing, operations, analytics.Excellent organization skills: ability to prioritize and handle multi-tasking.Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.

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