Senior Regional Marketing Manager

Senior Regional Marketing Manager at Takeda Pharmaceuticals in Boise, Idaho, United States Job Description By clicking the 'Apply' button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda's Privacy Notice and Terms of Use . I further attest that all information I submit in my employment application is true to the best of my knowledge. Job Description Regional Marketing Sr. Manager About the role: Join Takeda as a Sr. Manager, Regional Marketing, where you will partner with the IBD Strategy and Brand Marketing teams to advance the commercial potential of the brand. You will do this by creating meaningful customer experiences, helping to inspire education and therapeutic consideration, along with educational efforts for HCP and Patients on addressing unmet needs of the IBD disease state and treatment management journey. You will also oversee various components and manage executional support for educational P2P efforts and the development of key regional marketing initiatives, including regional conference presence and sponsorships. How you will contribute: + Continually evaluate the effectiveness of key marketing tactics, making strategic recommendations to leadership on brand optimization. + Lead partnerships with field leadership in corresponding geography to optimize and tailor pull-through of marketing strategies including P2P education support Enable peer-to-peer education by overseeing speaker programs execution, including speaker selection, supporting speaker training and speaker deck content development in collaboration with brand/disease state marketing. + Gather insights by understanding key geographical market drivers, HCP influence points, competitive landscape, provider dynamics and competitive intelligence. Provide in-depth insights based on the brands key business questions to provide input on marketing strategy, resource optimization and tactic development that drives brand performance. + Oversee the direction and deliverables of multiple external vendors ensuring internal stakeholder alignment across agency partners, PRT, medical affairs, compliance and IT. + Generate insights from healthcare providers (HCPs) that provide real-time feedback to commercial team for development of brand strategies, tactics, Takeda-approved resources and better inform our business decisions. + Execute advisory boards and consultant meetings to gain insights that inform brand and disease state strategies and tactics in To view full details and how to apply, please login or create a Job Seeker account