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Esri

Sr. SEO Specialist

Esri, Redlands, California, us, 92375


Overview

Are you an SEO specialist who has an in-depth understanding of SEO best practices and techniques? Consider this role on our dynamic team in Marketing! Reporting to our SEO Manager, you will work within the Digital Experience team to help increase traffic to our websites, build brand awareness, and acquire new customers through holistic SEO strategies.

Responsibilities

Work with the digital experience, content, development, and design teams to ensure successful on-page optimizations on websites

Perform keyword research, including discovery and expansion of keyword opportunities

Analyze and provide insights into site analytics reports and recommend action items

Conduct technical SEO audits

Conduct competitive research and analysis

Maximize local search exposure

Provide international SEO recommendations for Esri.com and distributor websites

Help manage website migrations through reviewing analytics, redirects, benchmarking traffic, and identifying potential issues

Stay up-to-date on latest SEO trends including structured data, rich snippets, and core web vitals

Requirements

5+ years of experience in SEO and a Bachelor's degree in business, marketing, communications, digital media, or related field; or 3 years of experience in SEO and a Master's degree

Strong understanding of SEO best practices such as SEO friendly site architecture, meta tags, robots.txt, and redirection, with demonstrated knowledge through definition and application

Strong analytical skills; ability to proactively assess SEO performance and identify issues and opportunities

Excellent verbal and written communication skills with a high caliber of attention to detail

Excellent organizational and time management skills

Ability to work well independently and within a team environment

Proficiency working in Microsoft Excel

Proficiency working within Google Search Console

Visa sponsorship is not available for this posting. Applicants must be authorized to work for any employer in the U.S.

Recommended Qualifications

Experience working with any of the following website analytics and SEO tools, such as Adobe Analytics, Google Keyword Planner, Bing Webmaster Tools, Semrush, Supermetrics, Moz, or Screaming Frog

The Company

At Esri, diversity is more than just a word on a map. When employees of different experiences, perspectives, backgrounds, and cultures come together, we are more innovative and ultimately a better place to work. We believe in having a diverse workforce that is unified under our mission of creating positive global change. We understand that diversity, equity, and inclusion is not a destination but an ongoing process. We are committed to the continuation of learning, growing, and changing our workplace so every employee can contribute to their life's best work. Our commitment to these principles extends to the global communities we serve by creating positive change with GIS technology.

If you don't meet all of the preferred qualifications for this position, we encourage you to still apply!

Esri is an equal opportunity employer (EOE) and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Esri Privacy Esri takes our responsibility to protect your privacy seriously. We are committed to respecting your privacy by providing transparency in how we acquire and use your information, giving you control of your information and preferences, and holding ourselves to the highest national and international standards, including CCPA and GDPR compliance.

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