Revlon
Mgr, Shopper Insights
Revlon, Rogers, Arkansas, United States, 72758
Description
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skin care, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Britney Spears, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.
We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.
We are Revlon, together, transforming beauty.
Position Overview:
Lead the strategic development of Shopper Insights to drive short- and long-term growth across Revlon’s Mass, Drug, and Food customers. Partner with customer, sales team, and HQ resources to add shopper insight to feed into the 3-year Joint Business Partnerships between Revlon and the Customer.
Major Duties:
Acts as the Shopper insight lead for Revlon’s family of brands
Leverages shopper insights to build and tell compelling stories aimed at influencing category and brand decisions
Deliver best in class analytics and recommendations leveraging Retailer’s Custom Shopper Data
Act as a trusted advisor to the Category Management team
Support category advisor initiatives through collaboration with Customer and internal Insights teams
Collect and organize disparate pieces of information into a clear and concise actionable business cases
Expand the use of shopper insights throughout the organization
Develop and present category growth opportunities to the assigned customer
Make distribution, pricing, and promotional recommendations that achieve category and brand objectives
Collaborate with Category Management and provide competitive market analysis work and bring recommendations to the Sales Leadership team
Monitor marketplace trends and develop recommended strategies to address
Play a lead role in building the annual business plan based upon analytical review of historical and competitive data and strategic direction for the brand and customer
Work with Sales Leadership Team in supporting development annual growth targets
Experience:
3-5 years of progressive experience in Beauty Care/CPG/Retail
Experience storytelling utilizing Walmart Luminate, CVS ExtraCare, Walgreens Gateway, Kroger 8451
Knowledge, Skills & Abilities:
Strong analytical and storytelling skills
Expert in Syndicated Data (IRI, Nielsen) and subsidiary tools within these data portfolios
Experience customer loyalty databases
#LI-SB1
The base pay range for this position is $100,000 - 130,000/year; however base pay offered may vary depending on skills, experience, job-related knowledge, and location. Certain positions may also be eligible for short and/or long-term incentives as part of total compensation.
Employees (and their families) are eligible for medical, dental, and vision benefits. Employees are covered by the company-paid basic life insurance policy. Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skin care, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Britney Spears, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.
We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.
We are Revlon, together, transforming beauty.
Position Overview:
Lead the strategic development of Shopper Insights to drive short- and long-term growth across Revlon’s Mass, Drug, and Food customers. Partner with customer, sales team, and HQ resources to add shopper insight to feed into the 3-year Joint Business Partnerships between Revlon and the Customer.
Major Duties:
Acts as the Shopper insight lead for Revlon’s family of brands
Leverages shopper insights to build and tell compelling stories aimed at influencing category and brand decisions
Deliver best in class analytics and recommendations leveraging Retailer’s Custom Shopper Data
Act as a trusted advisor to the Category Management team
Support category advisor initiatives through collaboration with Customer and internal Insights teams
Collect and organize disparate pieces of information into a clear and concise actionable business cases
Expand the use of shopper insights throughout the organization
Develop and present category growth opportunities to the assigned customer
Make distribution, pricing, and promotional recommendations that achieve category and brand objectives
Collaborate with Category Management and provide competitive market analysis work and bring recommendations to the Sales Leadership team
Monitor marketplace trends and develop recommended strategies to address
Play a lead role in building the annual business plan based upon analytical review of historical and competitive data and strategic direction for the brand and customer
Work with Sales Leadership Team in supporting development annual growth targets
Experience:
3-5 years of progressive experience in Beauty Care/CPG/Retail
Experience storytelling utilizing Walmart Luminate, CVS ExtraCare, Walgreens Gateway, Kroger 8451
Knowledge, Skills & Abilities:
Strong analytical and storytelling skills
Expert in Syndicated Data (IRI, Nielsen) and subsidiary tools within these data portfolios
Experience customer loyalty databases
#LI-SB1
The base pay range for this position is $100,000 - 130,000/year; however base pay offered may vary depending on skills, experience, job-related knowledge, and location. Certain positions may also be eligible for short and/or long-term incentives as part of total compensation.
Employees (and their families) are eligible for medical, dental, and vision benefits. Employees are covered by the company-paid basic life insurance policy. Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)