Eadem Llc
Marketing Manager
Eadem Llc, San Francisco, California, United States, 94199
Location:
Hybrid; In-Office 4x/week Brooklyn (Williamsburg), NY or San Francisco (Bay Area), CAAbout EADEMEADEM is an indie beauty startup dedicated to redefining beauty standards by creating innovative and inclusive skincare products that celebrate women of color. Our science-backed and curated skincare is sold directly to customers (DTC), and also available at all Sephora locations across the United States. We are a dynamic team committed to authenticity, creativity, and excellence.Position OverviewWe are seeking a passionate and driven Marketing Manager to join our growing team. This role will be pivotal in expanding our brand presence and driving customer acquisition and retention through strategic marketing initiatives. The ideal candidate will have a deep understanding of the beauty industry, proven experience in digital marketing, and a knack for developing and executing impactful marketing campaigns. This role will report to one of our co-founders.Key Responsibilities:Campaign Management:
Plan, develop, and execute multi-channel marketing campaigns to drive brand awareness, customer acquisition, and sales growth. Channels include social media, email, paid media, influencer partnerships, and in-store promotions.Digital Marketing:
Oversee the company’s digital marketing strategy, including SEO, SEM, PPC, and social media advertising. Ensure all digital efforts align with overall marketing objectives and brand guidelines.Content Development:
Collaborate with the creative team to produce compelling content that aligns with EADEM's brand voice and resonates with our target audience.Analytics and Reporting:
Monitor, analyze, and report on the performance of marketing campaigns using various analytics tools. Provide insights and recommendations for optimization.Brand Collaboration:
Work closely with the Creative team to ensure consistency in messaging and brand identity across all marketing channels.Customer Insights:
Conduct market research and gather customer insights to inform marketing strategies and identify growth opportunities.Budget Management:
Manage marketing budgets, ensuring efficient allocation of resources to maximize ROI.Qualifications:Experience:
Minimum 4 years of experience working with or across multiple marketing channels, ideally in managing integrated marketing campaigns.Education:
Bachelor’s degree in Marketing, Business, Communications, or a related field.Skills:
Strong understanding of digital marketing strategies and tools.Excellent communication and interpersonal skills.Strong visual and verbal presentation skills.Aptitude for analytical thinking with a results-driven mindset.Proven ability to manage multiple projects simultaneously and meet deadlines.Proficiency in marketing analytics and tools such as Google Analytics, Facebook Ads Manager, and email marketing platforms.Creative mindset with a keen eye for detail.
Personality:
Passionate self-starter, decisive, and able to move quickly to implement ideas. Willingness to challenge the status quo on media and campaign approaches. Obsession with creating world-class customer experiences.Compensation & Benefits:The salary range for the Marketing Manager, based in New York City or San Francisco (Bay Area), is $80,000 to $120,000 per year. EADEM Inc. offers a comprehensive benefits package that includes:Health Insurance including medical, dental, and vision coverageRetirement Plan 401(k)17 days of Paid Time Off including vacation, sick leave, and personal in addition to 11 paid holidays and weeklong office closure in the summer
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Hybrid; In-Office 4x/week Brooklyn (Williamsburg), NY or San Francisco (Bay Area), CAAbout EADEMEADEM is an indie beauty startup dedicated to redefining beauty standards by creating innovative and inclusive skincare products that celebrate women of color. Our science-backed and curated skincare is sold directly to customers (DTC), and also available at all Sephora locations across the United States. We are a dynamic team committed to authenticity, creativity, and excellence.Position OverviewWe are seeking a passionate and driven Marketing Manager to join our growing team. This role will be pivotal in expanding our brand presence and driving customer acquisition and retention through strategic marketing initiatives. The ideal candidate will have a deep understanding of the beauty industry, proven experience in digital marketing, and a knack for developing and executing impactful marketing campaigns. This role will report to one of our co-founders.Key Responsibilities:Campaign Management:
Plan, develop, and execute multi-channel marketing campaigns to drive brand awareness, customer acquisition, and sales growth. Channels include social media, email, paid media, influencer partnerships, and in-store promotions.Digital Marketing:
Oversee the company’s digital marketing strategy, including SEO, SEM, PPC, and social media advertising. Ensure all digital efforts align with overall marketing objectives and brand guidelines.Content Development:
Collaborate with the creative team to produce compelling content that aligns with EADEM's brand voice and resonates with our target audience.Analytics and Reporting:
Monitor, analyze, and report on the performance of marketing campaigns using various analytics tools. Provide insights and recommendations for optimization.Brand Collaboration:
Work closely with the Creative team to ensure consistency in messaging and brand identity across all marketing channels.Customer Insights:
Conduct market research and gather customer insights to inform marketing strategies and identify growth opportunities.Budget Management:
Manage marketing budgets, ensuring efficient allocation of resources to maximize ROI.Qualifications:Experience:
Minimum 4 years of experience working with or across multiple marketing channels, ideally in managing integrated marketing campaigns.Education:
Bachelor’s degree in Marketing, Business, Communications, or a related field.Skills:
Strong understanding of digital marketing strategies and tools.Excellent communication and interpersonal skills.Strong visual and verbal presentation skills.Aptitude for analytical thinking with a results-driven mindset.Proven ability to manage multiple projects simultaneously and meet deadlines.Proficiency in marketing analytics and tools such as Google Analytics, Facebook Ads Manager, and email marketing platforms.Creative mindset with a keen eye for detail.
Personality:
Passionate self-starter, decisive, and able to move quickly to implement ideas. Willingness to challenge the status quo on media and campaign approaches. Obsession with creating world-class customer experiences.Compensation & Benefits:The salary range for the Marketing Manager, based in New York City or San Francisco (Bay Area), is $80,000 to $120,000 per year. EADEM Inc. offers a comprehensive benefits package that includes:Health Insurance including medical, dental, and vision coverageRetirement Plan 401(k)17 days of Paid Time Off including vacation, sick leave, and personal in addition to 11 paid holidays and weeklong office closure in the summer
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