Director - Customer Insights
Sedgwick - Miami, Florida, us, 33222
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Overview
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Director - Customer Insights PRIMARY PURPOSE OF THE ROLE: Identifies and synthesizes customer insights through a variety of methods to help Sedgwick identify key customer issues and develop subsequent messaging, marketing tactics, offers and solutions. ARE YOU AN IDEAL CANDIDATE? We are looking for enthusiastic candidates who thrive in a collaborative environment, who are driven to deliver great work, are customer-oriented and are naturally empathetic. ESSENTIAL RESPONSIBILITIES MAY INCLUDE Designs and leads all customer insight components including survey design, audience, execution, analysis, reporting and communication, to inform business decisions and drive growth for Sedgwick. Develops new research capabilities, processes and tools; implements new methods to collect feedback at scale. Conducts market research, analyzes data, and provides actionable insights to support the development and execution of brand strategies. Communicates complex findings and outputs clearly; prepares benchmarking analysis and read-outs and translates data into business opportunities. Leads customer Net Promoter Score (NPS) and Voice of Customer programs bringing consistency across Sedgwick departments. Partners with cross-functional teams to identify research opportunities, customer preferences, and trends and prioritizes research surveys. Directs research projects, including designing research studies, selecting vendors, and overseeing data collection and analysis. Utilizes a variety of research methods and tools to gather consumer insights, such as surveys, focus groups, and social listening. Stays informed on industry trends and best practices in consumer insights and market research and applies this knowledge to enhance the company's research capabilities. Develops and maintains relationships with external partners and vendors to support research initiatives. Mentors and coaches junior team members to support their professional development and contribute to a positive team culture. QUALIFICATIONS Ten (10) years of related experience, to include five (5) years of Voice of Customer and NPS experience, or equivalent combination of education and experience required. Experience with Medallia or Qualtrics highly preferred. Strong understanding of customer insights, market research, and strategic planning. TAKING CARE OF YOU Career development and promotional growth opportunities. A diverse and comprehensive benefits offering including medical, dental vision, 401K, PTO and more. Work environment requirements for entry-level opportunities include: Physical:
Computer keyboarding. Auditory / visual:
Hearing, vision and talking. Mental:
Clear and conceptual thinking ability; excellent judgement and discretion; ability to meet deadlines. NEXT STEPS If your application is selected to advance to the next round, you will receive an e-mail notification with instructions and a link to complete a recorded video interview. Upon completion and submission of the video interview, a recruiter will be in touch. The statements contained in this document are intended to describe the general nature and level of work being performed by a colleague assigned to this description. They are not intended to constitute a comprehensive list of functions, duties, or local variances. Sedgwick retains the discretion to add or to change the duties of the position at any time.
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