Elevance Health
Marketing Research Analyst Senior
Elevance Health - Woburn, Massachusetts, us, 01813
Work at Elevance Health
Overview
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Overview
Anticipated End Date:
2025-05-02 Position Title:
Marketing Research Analyst Senior Job Description: Marketing Research Analyst, Senior Location:
Elevance Health supports a hybrid workplace model (virtual and in-office) with PulsePoint sites used for collaboration, community, and connection. This includes remote work and 1-2 days in office per week. Alternate locations may be considered. The ideal candidate will live within 50 miles of one of our Elevance Health PulsePoint locations. The
Marketing Research Analyst, Senior
is responsible for research planning, implementation, and incorporation of research findings. How You Will Make an Impact Primary duties may include, but are not limited to: Assesses business situations and prepares proposals in response to business needs for both primary and secondary research. Designs data collection tools and works with vendors to collect data, analyze qualitative and quantitative data. Determines sources of secondary data, including pre-existing primary research, and retrieves and analyzes data. Writes reports and recommendations incorporating findings from both primary and secondary research. Leads the collection, analysis, and synthesis of business and competitive intelligence data to uncover market trends and opportunities, aiding strategic decision-making and growth initiatives. Assists in conducting detailed business analysis to evaluate performance metrics and identify trends, contributing to the development of actionable insights that enhance marketing strategies. Serves as a project lead and oversees the work of the Market Research Analysts. Minimum Requirements Requires a BA/BS degree in a related field and a minimum of 3 years of related experience; or any combination of education and experience, which would provide an equivalent background. Preferred Skills, Capabilities and Experiences Health insurance or managed care experience preferred. Solid understanding of the health insurance industry. Skilled in using analytics tools and software to interpret complex data sets and present findings in clear, actionable reports. Proficient in gathering and analyzing market data to forecast industry trends and identify potential growth opportunities. Experience in collaborating with cross-functional teams to integrate market insights into product development and marketing strategies. Capable of adapting to rapidly changing market conditions and adjusting analysis to support dynamic business needs. Job Level:
Non-Management Exempt Workshift:
1st Shift (United States of America) Job Family:
MKT > Research/Intel, Analysis & Insights
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2025-05-02 Position Title:
Marketing Research Analyst Senior Job Description: Marketing Research Analyst, Senior Location:
Elevance Health supports a hybrid workplace model (virtual and in-office) with PulsePoint sites used for collaboration, community, and connection. This includes remote work and 1-2 days in office per week. Alternate locations may be considered. The ideal candidate will live within 50 miles of one of our Elevance Health PulsePoint locations. The
Marketing Research Analyst, Senior
is responsible for research planning, implementation, and incorporation of research findings. How You Will Make an Impact Primary duties may include, but are not limited to: Assesses business situations and prepares proposals in response to business needs for both primary and secondary research. Designs data collection tools and works with vendors to collect data, analyze qualitative and quantitative data. Determines sources of secondary data, including pre-existing primary research, and retrieves and analyzes data. Writes reports and recommendations incorporating findings from both primary and secondary research. Leads the collection, analysis, and synthesis of business and competitive intelligence data to uncover market trends and opportunities, aiding strategic decision-making and growth initiatives. Assists in conducting detailed business analysis to evaluate performance metrics and identify trends, contributing to the development of actionable insights that enhance marketing strategies. Serves as a project lead and oversees the work of the Market Research Analysts. Minimum Requirements Requires a BA/BS degree in a related field and a minimum of 3 years of related experience; or any combination of education and experience, which would provide an equivalent background. Preferred Skills, Capabilities and Experiences Health insurance or managed care experience preferred. Solid understanding of the health insurance industry. Skilled in using analytics tools and software to interpret complex data sets and present findings in clear, actionable reports. Proficient in gathering and analyzing market data to forecast industry trends and identify potential growth opportunities. Experience in collaborating with cross-functional teams to integrate market insights into product development and marketing strategies. Capable of adapting to rapidly changing market conditions and adjusting analysis to support dynamic business needs. Job Level:
Non-Management Exempt Workshift:
1st Shift (United States of America) Job Family:
MKT > Research/Intel, Analysis & Insights
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