Senior Vice President/Vice President, Marketing, Hospitality Clou...
Cvent - McLean
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Overview
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Overview
Senior Vice President/Vice President, Marketing, Hospitality Cloud
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Overview
Cvent is a leading meetings, events, and hospitality technology provider with more than 5,000 employees and approximately 22,000 customers worldwide, including 60% of the Fortune 500. Founded in 1999, Cvent offers a comprehensive event marketing and management platform for marketers and event professionals, along with software solutions for hotels and venues to grow their groups and meetings business.
Headquartered in Tysons Corner, Virginia, Cvent (formerly NYSE: CVT) was acquired by Blackstone and Vista for $4.6 billion in 2023. As Senior Vice President/Vice President, Marketing, you will join our global team of over 300 marketers, driving marketing strategy and growth in our Hospitality Cloud division. This role requires deep expertise in the hospitality industry to deliver value to our customers. It is a highly visible role, serving as a member of the Global Marketing Leadership Team, responsible for developing and executing marketing strategies that meet business objectives.
In This Role, You Will
- Serve as the Operating Model Lead for marketing, acting as a key architect of Cvent’s marketing strategy for the Hospitality Cloud business.
- Understand hospitality market trends, customer needs, and buyer segments, including hotels, hotel management chains, convention/visitor bureaus, and unique venues, translating these insights into actionable strategies.
- Own and drive bookings quotas through innovative brand positioning, packaging strategies, and go-to-market plans in collaboration with Sales and Product Management.
- Oversee strategic customer marketing initiatives with Customer Success to improve satisfaction, retention, advocacy, and